U.S. Census Bureau
2002 Economic Census main page

Industry Statistics Sampler
NAICS 454111
Electronic shopping

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Definition Data from the Economic Census Annual data
Employers Nonemployers Compare to '97 States Products, Size, etc.
 
Employers: 2002
Table includes only establishments of firms with payroll. Nonemployers are shown below. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
Indus-
try
Detail
NAICS
code		 Description Estab-
lish-
ments		 Sales
($1,000)		 Annual
payroll
($1,000)		 Paid
employees
Go to this NAICS 44-45 Retail trade 1,114,637 3,056,421,997 302,113,581 14,647,675
Go to this NAICS 454 Nonstore retailers 54,921 172,864,966 17,094,498 571,438
Go to this NAICS 4541 Electronic shopping & mail-order houses 15,910 120,728,725 8,929,933 269,252
Go to this NAICS 45411 Electronic shopping & mail-order houses 15,910 120,728,725 8,929,933 269,252
  454111 Electronic shopping 5,498 24,057,284 1,672,540 51,049
  4541111 Electronic shopping, general merchandise 0 0 0 0
  4541112 Electronic shopping, specialized merchandise 0 0 0 0

 

Nonemployers: 2002
Data based on 2002 Nonemployer Statistics. Table includes only firms subject to federal income tax. Nonemployers are businesses with no paid employees. Introductory text includes scope and methodology. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS
code 		NAICS Title
 All firms Nonemployers Employers
Establish-
ments		 Receipts ($1,000) Establishments Receipts Establish-
ments		 Sales ($1,000)
Number % of all $1,000 % of all
N = Not available
44-45 Retail trade 2,953,629 3,134,317,733 1,838,992 62.3 77,895,736 2.5 1,114,637 3,056,421,997
454 Nonstore retailers 897,741 189,534,784 842,820 93.9 16,669,818 8.8 54,921 172,864,966
4541 Electronic shopping & mail-order houses 64,405 122,312,749 48,495 75.3 1,584,024 1.3 15,910 120,728,725
45411 Electronic shopping & mail-order houses 64,405 122,312,749 48,495 75.3 1,584,024 1.3 15,910 120,728,725
454111 Electronic shopping N N N N N N 5,498 24,057,284

 

Definition: NAICS 454111   Electronic shopping

This U.S. Industry comprises establishments engaged in retailing all types of merchandise using the Internet.

Cross-References. Establishments primarily engaged in--

 

Historical Comparability - Bridge Between 2002 NAICS and 1997 NAICS

Figures to the left of 1997 NAICS codes indicate the percent of 2002 receipts (as classified by 1997 NAICS) represented by that part; and link to a complementary table where other parts of the 1997 NAICS are shown. Table description discusses features and symbols.
2002
NAICS
code		 1997
NAICS
code		 Pt. Description Estab-
lish-
ments		 Sales Annual
payroll
($1,000)		 Paid
employees		 Link to
SIC
(1997 data)
($1,000)(Pct)
454111 Not Comparable Link to NAICS correspondence table Electronic shopping 5,498 24,057,284 100.0 1,672,540 51,049  
  20% of 454110 Electronic shopping & mail-order houses (pt) 5,498 24,057,284 100.0 1,672,540 51,049 Comparable
  454110 pt     General merchandise 415 3,726,625   159,247 3,433  
  454110 pt     Computer hardware and software 628 3,744,506   260,920 6,424  
  454110 pt     Pharmacy 78 633,161   70,887 1,902  
  454110 pt     Other specialized merchandise 4,377 15,952,992   1,181,486 39,290  

 

Comparative Statistics: 2002 and 1997

Data are in current dollars and have not been adjusted for inflation. Table includes only establishments of firms with payroll. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. "% change" rows show percent change between 1997 and 2002.
1997
NAICS
code		 1997 NAICS Description Year Establishments Sales ($1,000) Annual payroll ($1,000) Paid employees
454110 Electronic shopping & mail-order houses 2002 15,815 119,824,824 8,461,044 266,353
1997 10,013 r 69,031,813 5,743,431 218,406
% change 57.9 73.6 47.3 22.0

 

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Industry
Snapshot		 Link to graphic Industry Snapshot
Geographic Distribution -- Electronic shopping: 2002

Data for the Retail trade sector are published for the U.S., states, metropolitan areas, counties, places, and ZIP Codes.


Table includes only establishments of firms with payroll. Nonemployers are shown above. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
Other
Indus-
tries		 Description Estab-
lish-
ments		 Sales
($1,000)		 Sales
% of
U.S.		 Sales
per capita
($)		 Annual
payroll
($1,000)		 Paid
employees
See other industries in this state United States 5,498 24,057,284 100.00 83 1,672,540 51,049
See other industries in this state Washington 159 2,934,388 12.20 483 48,884 1,525
See other industries in this state Florida 454 2,434,616 10.12 146 74,306 2,858
See other industries in this state Illinois 183 2,096,118 8.71 166 102,049 2,712
See other industries in this state Texas 303 1,424,695 5.92 65 100,124 3,890
See other industries in this state New York 372 1,424,636 5.92 74 137,761 4,160
See other industries in this state Michigan 149 1,146,201 4.76 114 58,701 1,483
See other industries in this state Minnesota 106 848,654 3.53 169 90,690 2,354
See other industries in this state Missouri 112 380,992 1.58 67 26,627 771
See other industries in this state Iowa 54 312,008 1.30 106 18,141 523
See other industries in this state Connecticut 73 300,312 1.25 87 39,408 1,141
See other industries in this state North Carolina 152 283,646 1.18 34 26,669 982
See other industries in this state Maryland 103 249,429 1.04 46 25,025 835
See other industries in this state Wisconsin 90 151,775 0.63 28 14,848 625
See other industries in this state Kentucky 42 95,054 0.40 23 9,510 345
See other industries in this state Nevada 52 83,415 0.35 38 10,357 330
See other industries in this state South Carolina 51 59,186 0.25 14 6,467 335
See other industries in this state Arkansas 30 56,720 0.24 21 3,825 148
See other industries in this state Louisiana 50 49,619 0.21 11 5,812 300
See other industries in this state Idaho 38 36,724 0.15 27 3,354 194
See other industries in this state District of Columbia 6 28,407 0.12 49 6,284 88
See other industries in this state Vermont 31 27,569 0.11 45 4,030 180
See other industries in this state Mississippi 22 23,667 0.10 8 2,459 125
See other industries in this state Delaware 19 20,818 0.09 26 3,678 144
See other industries in this state Montana 22 18,347 0.08 20 2,244 114
See other industries in this state West Virginia 14 12,262 0.05 7 898 60
See other industries in this state Hawaii 13 7,938 0.03 6 1,181 76
See other industries in this state Wyoming 7 4,033 0.02 8 282 35
See other industries in this state Alaska 4 2,138 0.01 3 104 12
  All other states, including those below 2,787 9,543,917 39.67   848,822 24,704
See other industries in this state     California 939 D     D (5000-9999)
See other industries in this state     Ohio 170 D     D (2500-4999)
See other industries in this state     Colorado 156 D     D (1000-2499)
See other industries in this state     Massachusetts 135 D     D (1000-2499)
See other industries in this state     New Jersey 151 D     D (1000-2499)
See other industries in this state     Pennsylvania 178 D     D (1000-2499)
See other industries in this state     Virginia 132 D     D (1000-2499)
See other industries in this state     Arizona 103 D     D (500-999)
See other industries in this state     Georgia 116 D     D (500-999)
See other industries in this state     Indiana 91 D     D (500-999)
See other industries in this state     Kansas 54 D     D (500-999)
See other industries in this state     Oregon 97 D     D (500-999)
See other industries in this state     Utah 64 D     D (500-999)
See other industries in this state     Alabama 60 D     D (250-499)
See other industries in this state     Nebraska 37 D     D (250-499)
See other industries in this state     New Hampshire 51 D     D (250-499)
See other industries in this state     Oklahoma 56 D     D (250-499)
See other industries in this state     Tennessee 80 D     D (250-499)
See other industries in this state     Maine 41 D     D (100-249)
See other industries in this state     New Mexico 33 D     D (100-249)
See other industries in this state     Rhode Island 18 D     D (100-249)
See other industries in this state     North Dakota 7 D     D (20-99)
See other industries in this state     South Dakota 18 D     D (20-99)

 

Products Lines for Electronic shopping
Product
code 		Product description Sales of
this line
($000)		 Percent of
industry sales
(%)		 Graph
20000 Industry total 24,057,284 100.00
20370 Computer hardware, software, & supplies 3,815,925 15.86
20420 Books 1,753,697 7.29
20160 Drugs, health aids, beauty aids, including cosmetics 1,584,512 6.59
20320 TVs, video recorders, video cameras, video tapes, DVDs, etc 1,517,194 6.31
20400 Jewelry, incl watches, watch attach, novelty jewelry, etc 1,217,588 5.06
-Other 14,168,368 58.89

For more product detail, see the AFF links below for Product Lines

 

Products, Size, and Other Data from the Economic Census -- Electronic shopping
Link
to pdf 		Series number Title Link to AFF or Drill-down
tables		 Contents Geography
link to PDF EC02-00C-BDG Bridge Between NAICS 2002 and NAICS 1997 Link to drill-down tables Relationships between NAICS 1997 and NAICS 2002 for those industries redefined US
link to PDF EC02-00C-COMP Comparative Statistics Link to drill-down tables 2002 and 1997 data side by side on a comparable NAICS 1997 basis US, states
link to PDF EC02-44SL-LS Product Lines Link to data in AFF Product Lines by Kind of Business US, states, metros
Link to data in AFF Kinds of Business by Broad Product Line US, states, metros
link to PDF EC02-44SS-SZ Establishment and Firm Size Link to data in AFF Sales Size of Establishments US
Link to data in AFF Employment Size of Establishments US
Link to data in AFF Single Unit & Multiunit Firms US
Link to data in AFF Sales Size of Firms US
Link to data in AFF Employment Size of Firms US
Link to data in AFF Concentration by Largest Firms US
Link to data in AFF Legal Form of Organization US
link to PDF EC02-44SX-SB Miscellaneous Subjects Link to data in AFF Sales by Class of Customer US
link to PDF EC02-44I-21 Industry Series   Preliminary data now superseded US
link to PDF EC02-44A Geographic Area Series Link to data in AFF Summary Statistics US, states, counties, metros
Drill-down iconDown arrows link to tables in "drill-down" format for easy navigation. AFF iconAFF icons link to tables in American FactFinder, which supports further manipulation and downloading. link to PDF PDF symbols link to reports in Portable Document Format (PDF). In order to view these files, you will need the Adobe(R) Acrobat(R) Reader which is available free from the Adobe web site.

 

Data from the Other Census Bureau Programs -- NAICS 454111
Hypertext Tables Title (with link to data) Frequency Contents Geography
  County Business Patterns Annual Employees; payroll; number of establishments by employment size of establishment US, states, metro areas, counties
Link to table for this industry Statistics of U.S. Businesses Annual Number of firms, employees, payroll, (and revenue, for 2002 only) by employment-size of the enterprise US, states, metro areas
For more data sets, check a broader NAICS category, such as NAICS 45411 To broader NAICS

 

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Source: 2002 Economic Census   Questions?