Industry Statistics Sampler
NAICS 515
Broadcasting (except Internet)

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Definition	Data from the Economic Census					Annual, quarterly data
	Employers	Nonemployers	Compare to '97	States	Products, Size, etc.

Employers: 2002
Table includes only establishments of firms with payroll. Nonemployers are shown below. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS code	Description	Estab- lish- ments	Receipts ($1,000)	Annual payroll ($1,000)	Paid employees

51	Information	137,678	891,845,956	194,670,163	3,736,061
515	Broadcasting (except Internet)	9,540	73,962,118	14,438,885	291,361
5151	Radio & television broadcasting	8,851	48,589,052	11,590,880	252,221
5152	Cable & other subscription programming	689	25,373,066	2,848,005	39,140

Nonemployers: 2002
Data based on 2002 Nonemployer Statistics. Table includes only firms subject to federal income tax. Nonemployers are businesses with no paid employees. Introductory text includes scope and methodology. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS code	NAICS Title	All firms		Nonemployers				Employers
		Establish- ments	Receipts ($1,000)	Establishments		Receipts		Establish- ments	Revenue ($1,000)
		Establish- ments	Receipts ($1,000)	Number	% of all	$1,000	% of all	Establish- ments	Revenue ($1,000)
N = Not available
51	Information	370,376	899,396,034	232,698	62.8	7,550,078	0.8	137,678	891,845,956
515	Broadcasting (except Internet)	24,184	74,487,603	14,644	60.6	525,485	0.7	9,540	73,962,118

Definition: NAICS 515 Broadcasting (except Internet)

Industries in the Broadcasting (except Internet ) subsector include establishments that create content or acquire the right to distribute content and subsequently broadcast the content. The industry groups (Radio and Television Broadcasting and Cable and Other Subscription Programming) are based on differences in the methods of communication and the nature of services provided. The Radio and Television Broadcasting industry group includes establishments that operate broadcasting studios and facilities for over the air or satellite delivery of radio and television programs of entertainment, news, talk, and the like. These establishments are often engaged in the production and purchase of programs and generating revenues from the sale of air time to advertisers and from donations, subsidies, and/or the sale of programs. The Cable and Other Subscription Programming industry group includes establishments operating studios and facilities for the broadcasting of programs that are typically narrowcast in nature (limited format, such as news, sports, education, and youth-oriented programming) on a subscription or fee basis.

The distribution of cable and other subscription programming is included in Subsector 517, Telecommunications. Establishments that broadcast exclusively on the Internet are included in Subsector 516, Internet Publishing and Broadcasting.

Historical comparability

Not Comparable NAICS 515, Broadcasting (except Internet), has no direct counterpart in 1997 NAICS. See the Bridge Between 2002 NAICS and 1997 NAICS for changes to constituent industries.

In comparisons with data before 1997, 1997 NAICS is comparable to SIC . See the Bridge Between 1997 NAICS and 1987 SIC.

Comparable statistics are not available between 1997 and 2002.

See maps in
Industry
Snapshot

Geographic Distribution -- Broadcasting (except Internet): 2002

Data for the Information sector are published for the U.S., states, metropolitan areas, counties, and places.

Table includes only establishments of firms with payroll. Nonemployers are shown above. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

Other
Indus-
tries

Description

Estab-
lish-
ments

Receipts
($1,000)

Receipts
% of
U.S.

Receipts
per capita
($)

Annual
payroll
($1,000)

Paid
employees

United States

9,540

73,962,118

100.00

257

14,438,885

291,361

New York

575

21,488,732

29.05

1,121

3,013,732

37,192

California

899

12,114,850

16.38

346

2,096,306

36,348

Georgia

320

6,347,970

8.58

738

732,975

16,112

Texas

670

3,604,936

4.87

166

909,607

21,681

Florida

525

3,382,339

4.57

203

791,737

15,278

Maryland

157

2,443,050

3.30

449

390,872

6,495

Illinois

321

2,133,297

2.88

169

505,667

9,928

Pennsylvania

317

1,795,010

2.43

146

441,811

9,827

Connecticut

1,563,242

2.11

452

183,895

3,922

Ohio

335

1,318,996

1.78

116

358,166

9,764

Virginia

228

1,287,911

1.74

177

246,871

6,600

District of Columbia

1,237,863

1.67

2,138

370,726

4,751

Massachusetts

184

1,213,300

1.64

189

343,390

5,849

Tennessee

277

1,185,843

1.60

205

277,171

6,606

Michigan

257

1,134,968

1.53

113

311,898

6,839

New Jersey

129

973,383

1.32

113

231,917

3,195

Colorado

193

947,760

1.28

211

213,556

4,499

North Carolina

286

774,451

1.05

236,971

5,919

Arizona

147

716,461

0.97

132

189,714

3,981

Missouri

211

687,665

0.93

121

193,258

5,063

Minnesota

197

682,189

0.92

136

192,140

5,073

Washington

171

677,674

0.92

112

212,139

4,614

Indiana

194

523,715

0.71

173,949

4,855

Wisconsin

169

495,804

0.67

157,839

4,789

Oregon

154

430,640

0.58

122

137,419

3,509

Louisiana

153

419,120

0.57

122,111

3,666

Oklahoma

134

382,984

0.52

110

105,994

3,218

Alabama

210

380,556

0.51

116,607

3,588

Nevada

331,149

0.45

153

105,013

2,412

South Carolina

145

322,985

0.44

94,230

2,999

Kentucky

188

306,366

0.41

99,030

3,310

Iowa

139

264,676

0.36

83,500

2,911

Kansas

108

234,276

0.32

86,247

2,539

Utah

220,220

0.30

70,907

1,720

Arkansas

153

205,897

0.28

64,092

2,343

Nebraska

203,530

0.28

118

65,344

2,088

Mississippi

145

167,242

0.23

57,330

2,215

West Virginia

106

159,597

0.22

49,438

1,752

New Mexico

142,130

0.19

44,401

1,445

Rhode Island

141,953

0.19

133

41,137

1,113

Maine

141,004

0.19

109

44,467

1,390

South Dakota

125,886

0.17

166

35,969

1,317

Idaho

102,956

0.14

40,304

1,504

Hawaii

92,137

0.12

38,956

1,162

Montana

84,716

0.11

31,536

1,242

North Dakota

84,137

0.11

133

32,144

1,404

New Hampshire

81,780

0.11

22,475

756

Alaska

73,478

0.10

115

27,942

964

Vermont

59,594

0.08

21,563

735

Delaware

43,884

0.06

13,984

408

Wyoming

27,816

0.04

10,438

471

Products Lines for Broadcasting (except Internet)
Product code	Product description	Sales of this line ($000)	Percent of industry sales (%)
30000	Industry total	73,962,118	100.00
32300	Air time - TV broadcasting, incl network compensation & ad	45,616,344	61.68
32240	Air time - Radio broadcasting, incl network compensation & ad	14,313,794	19.35
32320	Specialty programming (wholesaling) services -Television	7,235,203	9.78
	-Other	6,796,777	9.19

For more product detail, see the AFF links below for Product Lines

Products, Size, and Other Data from the Economic Census -- Broadcasting (except Internet)
Series number	Title	Contents	Geography
EC02-00C-BDG	Bridge Between NAICS 2002 and NAICS 1997	Relationships between NAICS 1997 and NAICS 2002 for those industries redefined	US
EC02-00C-COMP	Comparative Statistics	2002 and 1997 data side by side on a comparable NAICS 1997 basis	US, states
EC02-51SL-LS	Product Lines	Product Lines by Kind of Business	US, states
EC02-51SS-SZ	Establishment and Firm Size	Receipts Size of Establishments	US
		Employment Size of Establishments	US
		Single Unit & Multiunit Firms	US
		Receipts Size of Firms	US
		Employment Size of Firms	US
		Concentration by Largest Firms	US
		Legal Form of Organization	US
EC02-51SX-SB	Miscellaneous Subjects	Exported Services by Selected Kind of Business	US, states
EC02-51SX-SB	Miscellaneous Subjects	Construction Activity by Selected Kind of Business	US
EC02-51I-09	Industry Series	Preliminary data now superseded	US
EC02-51A	Geographic Area Series	Summary Statistics	US, states, counties, metros
SB02-00A	Survey of Business Owners	Business Ownership by Gender, Hispanic or Latino Origin, and Race	US

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Data from the Other Census Bureau Programs -- NAICS 515
Title (with link to data)	Frequency	Contents	Geography
Annual Capital Expenditures Survey	Annual	Capital expenditures for structures and equipment for companies with paid employees	US
County Business Patterns	Annual	Employees; payroll; number of establishments by employment size of establishment	US, states, metro areas, counties
Nonemployer Statistics	Annual	Number of establishments and sales of firms with no paid employees	US, states, metro areas, counties
Quarterly Services Survey: Information Sector Services	Quarterly	Estimated revenue for employer firms	US
Service Annual Survey: Information Sector Services	Annual	Estimated revenue for employer and nonemployer firms	US
Statistics of U.S. Businesses	Annual	Number of firms, employees, payroll, (and revenue, for 2002 only) by employment-size of the enterprise	US, states, metro areas