Industry Statistics Sampler
NAICS 515210
Cable and other subscription programming

Navigate to another industry
See all sectors

Definition	Data from the Economic Census					Annual, quarterly data
	Employers	Nonemployers	Compare to '97	States	Products, Size, etc.

Employers: 2002
Table includes only establishments of firms with payroll. Nonemployers are shown below. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS code	Description	Estab- lish- ments	Receipts ($1,000)	Annual payroll ($1,000)	Paid employees

51	Information	137,678	891,845,956	194,670,163	3,736,061
515	Broadcasting (except Internet)	9,540	73,962,118	14,438,885	291,361
5152	Cable & other subscription programming	689	25,373,066	2,848,005	39,140
51521	Cable & other subscription programming	689	25,373,066	2,848,005	39,140
515210	Cable & other subscription programming	689	25,373,066	2,848,005	39,140

Nonemployers: 2002
Data based on 2002 Nonemployer Statistics. Table includes only firms subject to federal income tax. Nonemployers are businesses with no paid employees. Introductory text includes scope and methodology. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS code	NAICS Title	All firms		Nonemployers				Employers
		Establish- ments	Receipts ($1,000)	Establishments		Receipts		Establish- ments	Revenue ($1,000)
		Establish- ments	Receipts ($1,000)	Number	% of all	$1,000	% of all	Establish- ments	Revenue ($1,000)
N = Not available
51	Information	370,376	899,396,034	232,698	62.8	7,550,078	0.8	137,678	891,845,956
515	Broadcasting (except Internet)	24,184	74,487,603	14,644	60.6	525,485	0.7	9,540	73,962,118
5152	Cable & other subscription programming	N	N	N	N	N	N	689	25,373,066
51521	Cable & other subscription programming	N	N	N	N	N	N	689	25,373,066
515210	Cable & other subscription programming	N	N	N	N	N	N	689	25,373,066

Definition: NAICS 515210 Cable and other subscription programming

This industry comprises establishments primarily engaged in operating studios and facilities for the broadcasting of programs on a subscription or fee basis. The broadcast programming is typically narrowcast in nature (e.g., limited format, such as news, sports, education, or youth-oriented). These establishments produce programming in their own facilities or acquire programming from external sources. The programming material is usually delivered to a third party, such as cable systems or direct-to-home satellite systems, for transmission to viewers.

Cross-References. Establishments primarily engaged in--

Producing taped television program material--are classified in Industry 512110, Motion Picture and Video Production;
Producing and transmitting television programs to affiliated stations--are classified in Industry 515120, Television Broadcasting;
Furnishing cable and other pay television services--are classified in Industry 517510, Cable and Other Program Distribution; and
Retailing merchandise by electronic media, such as television,--are classified in Industry 45411, Electronic Shopping and Mail-Order Houses.

Historical Comparability - Bridge Between 2002 NAICS and 1997 NAICS

Figures to the left of 1997 NAICS codes indicate the percent of 2002 receipts (as classified by 1997 NAICS) represented by that part; and link to a complementary table where other parts of the 1997 NAICS are shown. Table description discusses features and symbols.
2002 NAICS code	1997 NAICS code	Pt.	Description	Estab- lish- ments	Receipts		Annual payroll ($1,000)	Paid employees	Link to SIC (1997 data)

2002 NAICS code	1997 NAICS code	Pt.	Description	Estab- lish- ments	($1,000)	(Pct)	Annual payroll ($1,000)	Paid employees	Link to SIC (1997 data)
515210			Cable & other subscription programming	692	25,374,871	100.0	2,848,531	39,169
all of	513210		Cable & other subscription programming	692	25,374,871	100.0	2,848,531	39,169

Comparative Statistics: 2002 and 1997

Data are in current dollars and have not been adjusted for inflation. Table includes only establishments of firms with payroll. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. "% change" rows show percent change between 1997 and 2002.
1997 NAICS code	1997 NAICS Description	Year	Establishments	Receipts ($1,000)	Annual payroll ($1,000)	Paid employees

513210	Cable networks	2002	692	25,374,871	2,848,531	39,169
		1997	494	10,389,609	1,358,211	26,488
		% change	40.1	144.2	109.7	47.9

See maps in
Industry
Snapshot

Geographic Distribution -- Cable and other subscription programming: 2002

Data for the Information sector are published for the U.S., states, metropolitan areas, counties, and places.

Table includes only establishments of firms with payroll. Nonemployers are shown above. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

Other
Indus-
tries

Description

Estab-
lish-
ments

Receipts
($1,000)

Receipts
% of
U.S.

Receipts
per capita
($)

Annual
payroll
($1,000)

Paid
employees

United States

689

25,373,066

100.00

2,848,005

39,140

New York

140

9,931,063

39.14

518

1,215,119

12,163

California

3,978,270

15.68

114

388,333

5,357

Tennessee

592,620

2.34

102

91,906

1,410

New Jersey

587,035

2.31

119,485

1,129

Illinois

457,230

1.80

42,589

687

Florida

449,302

1.77

84,929

1,364

Colorado

332,905

1.31

48,949

679

District of Columbia

283,214

1.12

489

65,982

991

Massachusetts

205,586

0.81

26,528

532

Texas

132,247

0.52

11,791

290

Ohio

114,426

0.45

8,138

206

Pennsylvania

61,291

0.24

8,300

113

Michigan

50,139

0.20

7,607

Virginia

46,070

0.18

3,829

North Carolina

33,225

0.13

11,042

160

Washington

15,608

0.06

6,158

132

Louisiana

14,693

0.06

2,245

Alabama

4,291

0.02

790

Oregon

4,273

0.02

2,126

Arizona

2,214

0.01

865

Wisconsin

1,585

0.01

389

Nebraska

1,421

0.01

230

Vermont

680

289

Kentucky

608

252

Maine

260

Arkansas

166

All other states, including those below

101

8,072,644

31.82

700,019

13,489

Georgia

(10k-24k)

Connecticut

(1000-2499)

Maryland

(1000-2499)

Oklahoma

(250-499)

South Dakota

(100-249)

Indiana

(20-99)

Minnesota

(20-99)

Missouri

(20-99)

Alaska

(1-19)

Delaware

(1-19)

Hawaii

(1-19)

Iowa

(1-19)

Kansas

(1-19)

Mississippi

(1-19)

Nevada

(1-19)

New Hampshire

(1-19)

New Mexico

(1-19)

Products Lines for Cable and other subscription programming
Product code	Product description	Sales of this line ($000)	Percent of industry sales (%)
30000	Industry total	25,373,066	100.00
32300	Air time - TV broadcasting, incl network compensation & ad	15,377,906	60.61
32320	Specialty programming (wholesaling) services -Television	7,180,271	28.30
32350	Television: Other broadcasting services	516,916	2.04
	-Other	2,297,973	9.06

For more product detail, see the AFF links below for Product Lines

Products, Size, and Other Data from the Economic Census -- Cable and other subscription programming
Series number	Title	Contents	Geography
EC02-00C-BDG	Bridge Between NAICS 2002 and NAICS 1997	Relationships between NAICS 1997 and NAICS 2002 for those industries redefined	US
EC02-00C-COMP	Comparative Statistics	2002 and 1997 data side by side on a comparable NAICS 1997 basis	US, states
EC02-51SL-LS	Product Lines	Product Lines by Kind of Business	US, states
EC02-51SS-SZ	Establishment and Firm Size	Receipts Size of Establishments	US
		Employment Size of Establishments	US
		Single Unit & Multiunit Firms	US
		Receipts Size of Firms	US
		Employment Size of Firms	US
		Concentration by Largest Firms	US
		Legal Form of Organization	US
EC02-51SX-SB	Miscellaneous Subjects	Exported Services by Selected Kind of Business	US, states
EC02-51SX-SB	Miscellaneous Subjects	Construction Activity by Selected Kind of Business	US
EC02-51I-09	Industry Series	Preliminary data now superseded	US
EC02-51A	Geographic Area Series	Summary Statistics	US, states, counties, metros

Down arrows link to tables in "drill-down" format for easy navigation.

AFF icons link to tables in American FactFinder, which supports further manipulation and downloading.

PDF symbols link to reports in Portable Document Format (PDF). In order to view these files, you will need the Adobe(R) Acrobat(R) Reader which is available free from the Adobe web site.

Data from the Other Census Bureau Programs -- NAICS 515210
Title (with link to data)	Frequency	Contents	Geography
County Business Patterns	Annual	Employees; payroll; number of establishments by employment size of establishment	US, states, metro areas, counties
Quarterly Services Survey: Information Sector Services	Quarterly	Estimated revenue for employer firms	US
Service Annual Survey: Information Sector Services	Annual	Estimated revenue for employer and nonemployer firms	US
Statistics of U.S. Businesses	Annual	Number of firms, employees, payroll, (and revenue, for 2002 only) by employment-size of the enterprise	US, states, metro areas