Industry Statistics Sampler
NAICS 5181
Internet service providers and web search portals

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Definition	Data from the Economic Census					Annual data
	Employers	Nonemployers	Compare to '97	States	Products, Size, etc.

Employers: 2002
Table includes only establishments of firms with payroll. Nonemployers are shown below. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS code	Description	Estab- lish- ments	Receipts ($1,000)	Annual payroll ($1,000)	Paid employees

51	Information	137,678	891,845,956	194,670,163	3,736,061
518	Internet service providers, web search portals, & data processing	18,589	74,507,785	25,718,584	514,046
5181	Internet service providers & web search portals	4,820	21,418,640	4,451,406	79,770
51811	Internet service providers & web search portals	4,820	21,418,640	4,451,406	79,770

Nonemployers: 2002
Data based on 2002 Nonemployer Statistics. Table includes only firms subject to federal income tax. Nonemployers are businesses with no paid employees. Introductory text includes scope and methodology. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS code	NAICS Title	All firms		Nonemployers				Employers
		Establish- ments	Receipts ($1,000)	Establishments		Receipts		Establish- ments	Revenue ($1,000)
		Establish- ments	Receipts ($1,000)	Number	% of all	$1,000	% of all	Establish- ments	Revenue ($1,000)

51	Information	370,376	899,396,034	232,698	62.8	7,550,078	0.8	137,678	891,845,956
518	Internet service providers, web search portals, & data processing	52,657	75,422,743	34,068	64.7	914,958	1.2	18,589	74,507,785
5181	Internet service providers & web search portals	10,788	21,584,674	5,968	55.3	166,034	0.8	4,820	21,418,640
51811	Internet service providers & web search portals	10,788	21,584,674	5,968	55.3	166,034	0.8	4,820	21,418,640

Definition: NAICS 5181 Internet service providers and web search portals

This industry comprises establishments known as Internet service providers or known as Web search portals. Establishments in this industry provide clients access to the Internet or operate web sites that use a search engine to provide Internet search services. Establishments in this industry generally provide related services, such as web hosting, web page design, and related advice and assistance. Web search portals often provide additional Internet services, such as e-mail, connections to other web sites, auctions, news, and other limited content, and serve as a home base for Internet users.

Cross-References. Establishments primarily engaged in--

Publishing or broadcasting exclusively on the Internet--are classified in Industry 516110, Internet Publishing and Broadcasting;
Web hosting--are classified in Industry 518210, Data Processing, Hosting, and Related Services;
Designing web sites for others on a fee basis--are classified in Industry 54151, Computer Systems Design and Related Services;
Providing telecommunications related consulting services--are classified in Industry 54161, Management Consulting Services;
Wholesaling goods on the Internet--are classified in Sector 42, Wholesale Trade;
Retailing goods on the Internet--are classified in Sector 44-45, Retail Trade; and
Operating stock brokerages, travel reservation systems, purchasing services, and similar activities using the Internet rather than traditional methods--are classified with the more traditional establishments providing these services.

Historical comparability

NAICS 5181, Internet service providers and web search portals, is not comparable to 1997 NAICS 5141 . See the Bridge Between 2002 NAICS and 1997 NAICS for changes to constituent industries.

For comparisons with data before 1997, see the Bridge Between 1997 NAICS and 1987 SIC.

Comparable statistics are not available between 1997 and 2002.

See maps in
Industry
Snapshot

Geographic Distribution -- Internet service providers and web search portals: 2002

Data for the Information sector are published for the U.S., states, metropolitan areas, counties, and places.

Table includes only establishments of firms with payroll. Nonemployers are shown above. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

Other
Indus-
tries

Description

Estab-
lish-
ments

Receipts
($1,000)

Receipts
% of
U.S.

Receipts
per capita
($)

Annual
payroll
($1,000)

Paid
employees

United States

4,820

21,418,640

100.00

4,451,406

79,770

Virginia

162

7,733,210

36.11

1,061

858,983

15,369

California

825

4,881,468

22.79

139

1,393,658

19,607

Massachusetts

118

1,182,553

5.52

184

242,370

3,244

Texas

350

1,163,468

5.43

341,911

5,740

Georgia

104

827,540

3.86

165,112

2,691

New York

298

794,802

3.71

212,838

4,170

Ohio

152

617,341

2.88

55,698

1,462

Florida

344

535,377

2.50

145,021

3,089

Washington

152

446,318

2.08

112,664

2,538

Pennsylvania

195

381,600

1.78

92,009

2,417

Maryland

277,892

1.30

85,411

1,768

Illinois

187

254,480

1.19

59,777

1,401

Colorado

106

240,287

1.12

71,846

1,398

Oregon

189,089

0.88

85,028

1,346

Arizona

163,048

0.76

35,543

1,031

Montana

151,141

0.71

166

22,749

651

New Jersey

106

149,150

0.70

56,016

975

Indiana

129,300

0.60

23,855

657

Connecticut

120,783

0.56

42,633

712

North Carolina

115

96,386

0.45

22,658

745

Utah

90,289

0.42

23,795

524

Michigan

118

85,801

0.40

34,687

882

Missouri

81,001

0.38

21,206

695

Tennessee

67,550

0.32

19,280

466

Minnesota

65,175

0.30

21,034

588

Wisconsin

58,144

0.27

12,916

517

Nebraska

55,497

0.26

35,043

407

Nevada

47,551

0.22

9,547

275

South Carolina

42,045

0.20

12,199

329

Mississippi

41,838

0.20

12,588

378

District of Columbia

41,619

0.19

12,576

186

Alabama

35,807

0.17

12,711

327

Iowa

34,852

0.16

9,045

256

Maine

32,966

0.15

9,720

312

Louisiana

31,212

0.15

7,220

292

Oklahoma

30,748

0.14

7,013

232

Vermont

29,918

0.14

8,206

218

Kansas

28,274

0.13

13,185

328

Idaho

22,456

0.10

5,335

193

Arkansas

21,573

0.10

4,732

191

New Mexico

19,487

0.09

5,182

170

Wyoming

18,847

0.09

4,625

163

Kentucky

18,144

0.08

4,129

190

Rhode Island

16,196

0.08

2,706

Hawaii

15,925

0.07

3,610

128

New Hampshire

11,078

0.05

3,395

107

Alaska

10,794

0.05

2,550

West Virginia

10,104

0.05

2,270

Delaware

7,293

0.03

1,693

South Dakota

6,560

0.03

2,286

North Dakota

4,663

0.02

1,142

Products Lines for Internet service providers and web search portals
Product code	Product description	Sales of this line ($000)	Percent of industry sales (%)
30000	Industry total	21,418,640	100.00
35550	Internet access services	13,798,487	64.42
32720	Sale-online ad space:ISP/web srch portl/oth inf serv, exc Int pub	2,842,182	13.27
32710	Internet backbone services	1,816,401	8.48
	-Other	2,961,570	13.83

For more product detail, see the AFF links below for Product Lines

Products, Size, and Other Data from the Economic Census -- Internet service providers and web search portals
Series number	Title	Contents	Geography
EC02-00C-BDG	Bridge Between NAICS 2002 and NAICS 1997	Relationships between NAICS 1997 and NAICS 2002 for those industries redefined	US
EC02-00C-COMP	Comparative Statistics	2002 and 1997 data side by side on a comparable NAICS 1997 basis	US, states
EC02-51SL-LS	Product Lines	Product Lines by Kind of Business	US, states
EC02-51SS-SZ	Establishment and Firm Size	Receipts Size of Establishments	US
		Employment Size of Establishments	US
		Single Unit & Multiunit Firms	US
		Receipts Size of Firms	US
		Employment Size of Firms	US
		Concentration by Largest Firms	US
		Legal Form of Organization	US
EC02-51SX-SB	Miscellaneous Subjects	Exported Services by Selected Kind of Business	US, states
EC02-51I-12	Industry Series	Preliminary data now superseded	US
EC02-51A	Geographic Area Series	Summary Statistics	US, states, counties, metros

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Data from the Other Census Bureau Programs -- NAICS 5181
Title (with link to data)	Frequency	Contents	Geography
Annual Capital Expenditures Survey	Annual	Capital expenditures for structures and equipment for companies with paid employees	US
County Business Patterns	Annual	Employees; payroll; number of establishments by employment size of establishment	US, states, metro areas, counties
Nonemployer Statistics	Annual	Number of establishments and sales of firms with no paid employees	US, states, metro areas, counties
Service Annual Survey: Information Sector Services	Annual	Estimated revenue for employer and nonemployer firms	US
Statistics of U.S. Businesses	Annual	Number of firms, employees, payroll, (and revenue, for 2002 only) by employment-size of the enterprise	US, states, metro areas