Industry Statistics Sampler
NAICS 53223
Video tape and disc rental

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Definition	Data from the Economic Census					Annual data
	Employers	Nonemployers	Compare to '97	States	Products, Size, etc.

Employers: 2002
Table includes only establishments of firms with payroll. Nonemployers are shown below. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees

53	Real estate & rental & leasing	322,815	335,587,706	60,222,584	1,948,657
532	Rental & leasing services	64,344	95,107,151	16,905,015	616,859
5322	Consumer goods rental	33,643	20,700,029	4,594,348	254,921
53223	Video tape & disc rental	18,689	9,363,597	1,666,276	150,153
532230	Video tape & disc rental	18,689	9,363,597	1,666,276	150,153

Nonemployers: 2002
Data based on 2002 Nonemployer Statistics. Table includes only firms subject to federal income tax. Nonemployers are businesses with no paid employees. Introductory text includes scope and methodology. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS code	NAICS Title	All firms		Nonemployers				Employers
		Establish- ments	Receipts ($1,000)	Establishments		Receipts		Establish- ments	Revenue ($1,000)
		Establish- ments	Receipts ($1,000)	Number	% of all	$1,000	% of all	Establish- ments	Revenue ($1,000)

53	Real estate & rental & leasing	2,202,857	497,377,835	1,880,042	85.3	161,790,129	32.5	322,815	335,587,706
532	Rental & leasing services	143,929	100,626,229	79,585	55.3	5,519,078	5.5	64,344	95,107,151
5322	Consumer goods rental	50,185	21,404,923	16,542	33.0	704,894	3.3	33,643	20,700,029
53223	Video tape & disc rental	23,527	9,578,070	4,838	20.6	214,473	2.2	18,689	9,363,597
532230	Video tape & disc rental	23,527	9,578,070	4,838	20.6	214,473	2.2	18,689	9,363,597

Definition: NAICS 53223 Video tape and disc rental

This industry comprises establishments primarily engaged in renting prerecorded video tapes and discs for home electronic equipment.

Cross-References. Establishments primarily engaged in--

Theatrical distribution of motion pictures and videos--are classified in Subsector 512, Motion Picture and Sound Recording Industries;
Renting video recorders and players--are classified in Industry 532210, Consumer Electronics and Appliances Rental; and
Retailing prerecorded video tapes and discs--are classified in Industry 451220, Prerecorded Tape, Compact Disc, and Record Stores.

Historical comparability

NAICS 53223, Video tape and disc rental, is comparable between 2002 and 1997.

In comparisons with data before 1997, 1997 NAICS 53223 is comparable to SIC 7841. See the Bridge Between 1997 NAICS and 1987 SIC.

Comparative Statistics: 2002 and 1997

Data are in current dollars and have not been adjusted for inflation. Table includes only establishments of firms with payroll. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. "% change" rows show percent change between 1997 and 2002.
1997 NAICS code	1997 NAICS Description	Year	Establishments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees

53223	Video tape & disc rental	2002	18,689	9,363,597	1,666,276	150,153
		1997	23,036	7,229,671	1,289,254	149,854
		% change	-18.9	29.5	29.2	0.2

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Industry
Snapshot

Geographic Distribution -- Video tape and disc rental: 2002

Data for the Real estate & rental & leasing sector are published for the U.S., states, metropolitan areas, counties, and places.

Table includes only establishments of firms with payroll. Nonemployers are shown above. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

Other
Indus-
tries

Description

Estab-
lish-
ments

Revenue
($1,000)

Revenue
% of
U.S.

Revenue
per capita
($)

Annual
payroll
($1,000)

Paid
employees

United States

18,689

9,363,597

100.00

1,666,276

150,153

California

2,133

1,356,224

14.48

240,736

17,320

Texas

1,383

765,757

8.18

132,002

11,128

Florida

940

553,040

5.91

91,183

7,867

New York

885

446,448

4.77

81,894

6,648

Illinois

885

437,346

4.67

84,668

7,177

Pennsylvania

695

358,463

3.83

63,257

5,992

Ohio

754

338,736

3.62

62,279

6,019

Georgia

556

299,007

3.19

51,740

4,880

New Jersey

428

252,612

2.70

41,881

3,592

Washington

495

243,667

2.60

44,108

3,804

North Carolina

601

243,094

2.60

42,308

4,226

Virginia

519

242,244

2.59

43,146

4,436

Massachusetts

408

219,742

2.35

41,737

3,673

Missouri

424

201,795

2.16

35,561

3,436

Indiana

473

200,491

2.14

37,909

3,764

Maryland

319

180,900

1.93

32,433

2,826

Colorado

308

175,791

1.88

30,739

2,455

Tennessee

438

172,041

1.84

29,802

3,198

Oregon

310

158,290

1.69

29,859

2,681

Wisconsin

339

157,535

1.68

28,837

3,039

Connecticut

213

131,835

1.41

22,638

2,102

Louisiana

263

131,506

1.40

20,832

2,025

Minnesota

314

131,251

1.40

25,111

2,782

South Carolina

285

129,802

1.39

22,309

2,133

Alabama

373

129,259

1.38

22,557

2,512

Kentucky

301

107,421

1.15

19,394

2,085

Oklahoma

249

105,693

1.13

18,341

1,772

Nevada

144

87,169

0.93

13,929

1,188

Iowa

212

84,428

0.90

15,387

1,686

Utah

143

77,078

0.82

12,822

1,385

Arkansas

229

74,170

0.79

14,152

1,582

Kansas

166

73,325

0.78

12,630

1,305

Mississippi

229

71,207

0.76

12,698

1,515

New Hampshire

109

53,276

0.57

11,193

1,082

New Mexico

119

46,037

0.49

8,385

940

Maine

135

44,744

0.48

7,729

900

Nebraska

115

44,719

0.48

7,759

803

West Virginia

127

37,634

0.40

6,296

656

Hawaii

37,401

0.40

5,813

500

Rhode Island

32,067

0.34

5,988

532

Alaska

29,367

0.31

5,135

484

Idaho

27,742

0.30

4,798

548

Delaware

26,289

0.28

4,957

514

Vermont

22,155

0.24

5,228

485

Montana

21,171

0.23

3,996

432

North Dakota

20,482

0.22

4,205

469

South Dakota

15,112

0.16

2,555

362

Wyoming

7,519

0.08

1,535

189

All other states, including those below

1,054

560,515

5.99

101,825

9,024

Michigan

730

(5000-9999)

Arizona

304

(2500-4999)

District of Columbia

(100-249)

Products Lines for Video tape and disc rental
Product code	Product description	Sales of this line ($000)	Percent of industry sales (%)
50000	Industry total	9,363,597	100.00
52621	Video tapes/discs/DVDs/video games rental	7,527,997	80.40
52721	Previously rented video tapes, cassettes, discs, or DVDs sales	762,910	8.15
52722	New prerecorded video tapes, cassettes, discs, or DVDs sales	605,219	6.46
	-Other	467,471	4.99

For more product detail, see the AFF links below for Product Lines

Products, Size, and Other Data from the Economic Census -- Video tape and disc rental
Series number	Title	Contents	Geography
EC02-00C-COMP	Comparative Statistics	2002 and 1997 data side by side on a comparable NAICS 1997 basis	US, states
EC02-53SL-LS	Product Lines	Product Lines by Kind of Business	US
EC02-53SS-SZ	Establishment and Firm Size	Revenue Size of Establishments	US
		Employment Size of Establishments	US
		Single Unit & Multiunit Firms	US
		Revenue Size of Firms	US
		Employment Size of Firms	US
		Concentration by Largest Firms	US
		Legal Form of Organization	US
EC02-53I-05	Industry Series	Preliminary data now superseded	US
BE02-00I-1	Business Expenses	Sales & Operating Expenses by Kind of Business (1997 NAICS Basis)	US
BE02-00I-1	Business Expenses	Relative Standard Errors for Sales & Operating Expenses by Kind of Business (1997 NAICS Basis)	US
EC02-53A	Geographic Area Series	Summary Statistics	US, states, counties, metros

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Data from the Other Census Bureau Programs -- NAICS 53223
Title (with link to data)	Frequency	Contents	Geography
County Business Patterns	Annual	Employees; payroll; number of establishments by employment size of establishment	US, states, metro areas, counties
Nonemployer Statistics	Annual	Number of establishments and sales of firms with no paid employees	US, states, metro areas, counties
Service Annual Survey: Rental and Leasing Services	Annual	Estimated revenue for employer and nonemployer firms	US
Statistics of U.S. Businesses	Annual	Number of firms, employees, payroll, (and revenue, for 2002 only) by employment-size of the enterprise	US, states, metro areas