U.S. Department of Commerce
2002 Economic Census main page

2002 Economic Census
Retail Trade
Appleton city, WI     open pdf map in new window

2007 Economic Census data are
available in American FactFinder.
See also the current Industry Statistics Sampler.
 

Retail Trade - by subsector

Data based on Geographic Area Series reports. Table includes only establishments of firms with payroll. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

D = Withheld to avoid disclosing data of individual companies; data are included in higher level totals
More
data

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
  44-45 Retail trade 306 852,995 95,384 4,832
441 Motor vehicle & parts dealers 37 147,680 12,229 468
442 Furniture & home furnishings stores 22 28,079 4,313 178
443 Electronics & appliance stores 21 51,179 4,398 220
444 Building material & garden equipment & supplies dealers 23 147,632 23,838 799
445 Food & beverage stores 18 61,229 5,928 364
446 Health & personal care stores 30 57,256 8,931 304
447 Gasoline stations 25 68,503 2,752 171
448 Clothing & clothing accessories stores 36 33,415 4,873 393
451 Sporting goods, hobby, book, & music stores 30 31,802 4,966 349
452 General merchandise stores 9 174,261 14,129 1,048
453 Miscellaneous store retailers 48 38,929 7,250 467
454 Nonstore retailers 7 13,030 1,777 71

 

 

Retail Trade - by industry

Data based on Geographic Area Series reports. Table includes only establishments of firms with payroll. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

D = Withheld to avoid disclosing data of individual companies; data are included in higher level totals

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
441 Motor vehicle & parts dealers 37 147,680 12,229 468
4411 Automobile dealers 18 D D (250-499)
44112 Used car dealers 14 D D (20-99)
4412 Other motor vehicle dealers 4 D D (20-99)
44121 Recreational vehicle dealers 1 D D (1-19)
44122 Motorcycle, boat, & other motor vehicle dealers 3 D D (20-99)
441222 Boat dealers 3 D D (20-99)
4413 Automotive parts, accessories, & tire stores 15 14,201 2,201 120
44131 Automotive parts & accessories stores 12 D D (20-99)
44132 Tire dealers 3 D D (20-99)

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
442 Furniture & home furnishings stores 22 28,079 4,313 178
4421 Furniture stores 7 21,611 2,907 124
4422 Home furnishings stores 15 6,468 1,406 54
44221 Floor covering stores 7 D D (20-99)
44229 Other home furnishings stores 8 D D (20-99)

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
443 Electronics & appliance stores 21 51,179 4,398 220
44311 Appliance, television, & other electronics stores 17 49,581 4,096 205
443111 Household appliance stores 9 D D (20-99)
443112 Radio, television, & other electronics stores 8 D D (100-249)
44313 Camera & photographic supplies stores 2 D D (1-19)

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
444 Building material & garden equipment & supplies dealers 23 147,632 23,838 799
4441 Building material & supplies dealers 20 D D (500-999)
44411 Home centers 2 D D (100-249)
44413 Hardware stores 3 D D (20-99)
44419 Other building material dealers 14 67,932 8,280 233
4442 Lawn & garden equipment & supplies stores 3 D D (250-499)
44422 Nursery, garden center, & farm supply stores 3 D D (250-499)

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
445 Food & beverage stores 18 61,229 5,928 364
4451 Grocery stores 8 D D (250-499)
44511 Supermarkets & other grocery (except convenience) stores 7 54,096 4,814 313
4452 Specialty food stores 8 D D (20-99)

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
446 Health & personal care stores 30 57,256 8,931 304
44611 Pharmacies & drug stores 12 D D (100-249)
44613 Optical goods stores 6 D D (20-99)
44619 Other health & personal care stores 12 3,863 1,063 32
446191 Food (health) supplement stores 8 D D (1-19)

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
447 Gasoline stations 25 68,503 2,752 171
44711 Gasoline stations with convenience stores 23 D D (100-249)

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
448 Clothing & clothing accessories stores 36 33,415 4,873 393
4481 Clothing stores 20 D D (250-499)
44813 Children's & infants' clothing stores 1 D D (1-19)
44814 Family clothing stores 6 12,660 1,531 134
44819 Other clothing stores 6 3,746 635 68
4482103 Children's & juveniles' shoe stores 1 D D (1-19)
4483 Jewelry, luggage, & leather goods stores 11 8,005 1,481 66
44831 Jewelry stores 11 8,005 1,481 66

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
451 Sporting goods, hobby, book, & music stores 30 31,802 4,966 349
4511 Sporting goods, hobby, & musical instrument stores 18 23,409 3,622 219
45111 Sporting goods stores 8 11,101 1,120 86
4511101 General-line sporting goods stores 4 D D (20-99)
45113 Sewing, needlework, & piece goods stores 5 1,056 163 25
45114 Musical instrument & supplies stores 2 D D (20-99)
4512 Book, periodical, & music stores 12 8,393 1,344 130
45121 Book stores & news dealers 8 D D (100-249)
451211 Book stores 7 D D (20-99)
4512111 Book stores, general 5 D D (20-99)
4512112 Specialty book stores 1 D D (20-99)
45122 Prerecorded tape, compact disc, & record stores 4 D D (20-99)

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
452 General merchandise stores 9 174,261 14,129 1,048
4521 Department stores 4 D D (500-999)
45210009 Department stores (incl leased depts) 4 D D (500-999)
452112 Discount department stores 4 D D (500-999)
4529 Other general merchandise stores 5 D D (250-499)
45291 Warehouse clubs & supercenters 1 D D (250-499)

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
453 Miscellaneous store retailers 48 38,929 7,250 467
4531 Florists 5 4,731 1,490 94
4532 Office supplies, stationery, & gift stores 13 15,791 1,601 122
45321 Office supplies & stationery stores 2 D D (20-99)
45322 Gift, novelty, & souvenir stores 11 D D (20-99)
4533 Used merchandise stores 9 3,528 1,199 92
4539 Other miscellaneous store retailers 21 14,879 2,960 159
45391 Pet & pet supplies stores 4 D D (20-99)
45392 Art dealers 6 1,925 507 30
45399 All other miscellaneous store retailers 11 D D (20-99)

NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
454 Nonstore retailers 7 13,030 1,777 71
4541 Electronic shopping & mail-order houses 3 D D (20-99)


Source: 2002 Economic Census, Geographic Area Series   Questions?
Last revised: January 06, 2012