U.S. Department of Commerce
2002 Economic Census main page

2002 Economic Census
Information
Wisconsin     open pdf map in new window

2007 Economic Census data are
available in American FactFinder.
See also the current Industry Statistics Sampler.
 

Information - by subsector

Data based on Geographic Area Series reports. Table includes only establishments of firms with payroll. Nonemployers are shown separately. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

D = Withheld to avoid disclosing data of individual companies; data are included in higher level totals; N = Not available; Q = Receipts not collected at this level of detail for multiestablishment f
More
data

NAICS
code
Description Estab-
lish-
ments
Revenue
($1,000)
Annual
payroll
($1,000)
Paid
employees
  51 Information 2,097 N 2,231,978 55,286
511 Publishing industries (except Internet) 605 2,452,665 676,320 18,917
512 Motion picture & sound recording industries 265 N 61,040 4,356
515 Broadcasting (except Internet) 169 495,804 157,839 4,789
516 Internet publishing & broadcasting 15 12,731 3,231 108
517 Telecommunications 749 N 825,641 15,787
518 Internet service providers, web search portals, & data processing 277 1,129,105 501,297 11,161
519 Other information services 17 22,858 6,610 168

 

 

Information - by industry

Data based on Geographic Area Series reports. Table includes only establishments of firms with payroll. Nonemployers are shown separately. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

D = Withheld to avoid disclosing data of individual companies; data are included in higher level totals; N = Not available; Q = Receipts not collected at this level of detail for multiestablishment f

NAICS
code
Description Estab-
lish-
ments
Revenue
($1,000)
Annual
payroll
($1,000)
Paid
employees
511 Publishing industries (except Internet) 605 2,452,665 676,320 18,917
5111 Newspaper, periodical, book, & directory publishers 483 1,665,952 397,903 14,509
51111 Newspaper publishers 222 798,400 224,665 9,068
51112 Periodical publishers 145 471,320 121,935 3,892
51113 Book publishers 58 133,313 25,628 877
51114 Directory & mailing list publishers 42 254,622 23,065 598
51119 Other publishers 16 8,297 2,610 74
511191 Greeting card publishers 3 D D (20-99)
511199 All other publishers 13 D D (20-99)
5112 Software publishers 122 786,713 278,417 4,408

NAICS
code
Description Estab-
lish-
ments
Revenue
($1,000)
Annual
payroll
($1,000)
Paid
employees
512 Motion picture & sound recording industries 265 N 61,040 4,356
5121 Motion picture & video industries 239 N 51,590 4,141
51211 Motion picture & video production 96 Q 19,867 465
51212 Motion picture & video distribution 5 Q 275 8
51213 Motion picture & video exhibition 125 267,843 27,534 3,563
512131 Motion picture theaters (except drive-ins) 119 266,984 27,355 3,561
512132 Drive-in motion picture theaters 6 859 179 2
51219 Postproduction & other motion picture & video industries 13 9,095 3,914 105
512191 Teleproduction & other postproduction services 11 D D (20-99)
512199 Other motion picture & video industries 2 D D (1-19)
5122 Sound recording industries 26 N 9,450 215
51222 Integrated record production/distribution 1 Q D (1-19)
51223 Music publishers 3 D D (100-249)
51224 Sound recording studios 18 D D (20-99)
51229 Other sound recording industries 4 D D (1-19)
5122902 Producers of taped radio programs 2 D D (1-19)
5122909 All other sound recording industries 2 D D (1-19)

NAICS
code
Description Estab-
lish-
ments
Revenue
($1,000)
Annual
payroll
($1,000)
Paid
employees
515 Broadcasting (except Internet) 169 495,804 157,839 4,789
5151 Radio & television broadcasting 164 494,219 157,450 4,766
51511 Radio broadcasting 134 230,022 81,268 3,014
515111 Radio networks 7 5,609 1,828 50
515112 Radio stations 127 224,413 79,440 2,964
51512 Television broadcasting 30 264,197 76,182 1,752
5152 Cable & other subscription programming 5 1,585 389 23

NAICS
code
Description Estab-
lish-
ments
Revenue
($1,000)
Annual
payroll
($1,000)
Paid
employees
516 Internet publishing & broadcasting 15 12,731 3,231 108

NAICS
code
Description Estab-
lish-
ments
Revenue
($1,000)
Annual
payroll
($1,000)
Paid
employees
517 Telecommunications 749 N 825,641 15,787
5171 Wired telecommunications carriers 481 Q 639,815 10,965
5172 Wireless telecommunications carriers (except satellite) 145 Q 95,530 2,108
517211 Paging 15 Q 2,067 73
517212 Cellular & other wireless telecommunications 130 Q 93,463 2,035
5173 Telecommunications resellers 31 55,372 10,050 291
5174 Satellite telecommunications 2 D D (1-19)
5175 Cable & other program distribution 75 Q 76,582 2,250
5179 Other telecommunications 15 D D (100-249)

NAICS
code
Description Estab-
lish-
ments
Revenue
($1,000)
Annual
payroll
($1,000)
Paid
employees
518 Internet service providers, web search portals, & data processing 277 1,129,105 501,297 11,161
5181 Internet service providers & web search portals 66 58,144 12,916 517
518111 Internet service providers 62 56,695 12,460 505
518112 Web search portals 4 1,449 456 12
5182 Data processing, hosting, & related services 211 1,070,961 488,381 10,644

NAICS
code
Description Estab-
lish-
ments
Revenue
($1,000)
Annual
payroll
($1,000)
Paid
employees
519 Other information services 17 22,858 6,610 168
51911 News syndicates 6 19,460 5,336 110
51912 Libraries & archives 10 D D (20-99)
51919 All other information services 1 D D (1-19)


Source: 2002 Economic Census, Geographic Area Series   Questions?
Last revised: January 06, 2012