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2002 Economic Census main page

2002 Economic Census
Retail Trade
Outagamie County, WI

You are here: 2002 Economic Census Outagamie County, WI Retail Trade

2007 Economic Census data are
available in American FactFinder.
See also the current Industry Statistics Sampler.

Retail Trade - by subsector

Data based on Geographic Area Series reports. Table includes only establishments of firms with payroll. Nonemployers are shown separately. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
More data	NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
D = Withheld to avoid disclosing data of individual companies; data are included in higher level totals
	44-45	Retail trade	750	2,555,214	257,287	12,982
	441	Motor vehicle & parts dealers	109	708,786	51,053	1,689
	442	Furniture & home furnishings stores	49	82,409	13,209	531
	443	Electronics & appliance stores	39	D	D	(500-999)
	444	Building material & garden equipment & supplies dealers	80	313,119	44,811	1,594
	445	Food & beverage stores	38	193,211	18,256	1,254
	446	Health & personal care stores	49	85,363	12,177	561
	447	Gasoline stations	69	203,737	9,843	645
	448	Clothing & clothing accessories stores	109	144,255	17,829	1,297
	451	Sporting goods, hobby, book, & music stores	67	102,690	12,324	988
	452	General merchandise stores	25	D	D	(2500-4999)
	453	Miscellaneous store retailers	87	D	D	(500-999)
	454	Nonstore retailers	29	50,274	8,358	332

Retail Trade - by industry

Data based on Geographic Area Series reports. Table includes only establishments of firms with payroll. Nonemployers are shown separately. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
D = Withheld to avoid disclosing data of individual companies; data are included in higher level totals
441	Motor vehicle & parts dealers	109	708,786	51,053	1,689
4411	Automobile dealers	58	635,061	40,435	1,267
44111	New car dealers	29	595,260	38,079	1,175
44112	Used car dealers	29	39,801	2,356	92
4412	Other motor vehicle dealers	13	34,180	3,885	130
44121	Recreational vehicle dealers	2	D	D	(1-19)
44122	Motorcycle, boat, & other motor vehicle dealers	11	D	D	(100-249)
441221	Motorcycle dealers	3	D	D	(20-99)
441222	Boat dealers	5	8,805	1,141	46
441229	All other motor vehicle dealers	3	D	D	(20-99)
4413	Automotive parts, accessories, & tire stores	38	39,545	6,733	292
44131	Automotive parts & accessories stores	29	26,679	4,609	222
44132	Tire dealers	9	12,866	2,124	70
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
442	Furniture & home furnishings stores	49	82,409	13,209	531
4421	Furniture stores	17	D	D	(100-249)
4422	Home furnishings stores	32	D	D	(250-499)
44221	Floor covering stores	14	22,008	5,090	166
44229	Other home furnishings stores	18	D	D	(100-249)
442299	All other home furnishings stores	17	23,005	3,055	138
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
443	Electronics & appliance stores	39	D	D	(500-999)
44311	Appliance, television, & other electronics stores	26	D	D	(500-999)
443111	Household appliance stores	13	22,979	3,743	83
443112	Radio, television, & other electronics stores	13	D	D	(250-499)
44312	Computer & software stores	9	10,843	1,123	54
44313	Camera & photographic supplies stores	4	1,322	218	14
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
444	Building material & garden equipment & supplies dealers	80	313,119	44,811	1,594
4441	Building material & supplies dealers	58	264,494	30,719	1,119
44411	Home centers	5	D	D	(250-499)
44412	Paint & wallpaper stores	7	D	D	(20-99)
44413	Hardware stores	7	D	D	(100-249)
44419	Other building material dealers	39	D	D	(250-499)
4442	Lawn & garden equipment & supplies stores	22	48,625	14,092	475
44422	Nursery, garden center, & farm supply stores	16	45,143	13,482	448
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
445	Food & beverage stores	38	193,211	18,256	1,254
4451	Grocery stores	21	D	D	(1000-2499)
44511	Supermarkets & other grocery (except convenience) stores	19	180,784	16,283	1,124
4452	Specialty food stores	13	D	D	(100-249)
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
446	Health & personal care stores	49	85,363	12,177	561
44611	Pharmacies & drug stores	17	D	D	(250-499)
44612	Cosmetics, beauty supplies, & perfume stores	5	5,270	769	96
44613	Optical goods stores	14	D	D	(20-99)
44619	Other health & personal care stores	13	D	D	(20-99)
446191	Food (health) supplement stores	8	D	D	(20-99)
446199	All other health & personal care stores	5	D	D	(20-99)
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
447	Gasoline stations	69	203,737	9,843	645
44711	Gasoline stations with convenience stores	63	152,615	6,744	471
44719	Other gasoline stations	6	51,122	3,099	174
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
448	Clothing & clothing accessories stores	109	144,255	17,829	1,297
4481	Clothing stores	65	D	D	(500-999)
44812	Women's clothing stores	23	D	D	(250-499)
44813	Children's & infants' clothing stores	6	7,116	760	84
44814	Family clothing stores	20	D	D	(250-499)
44815	Clothing accessories stores	4	D	D	(1-19)
44819	Other clothing stores	7	5,681	991	91
4482	Shoe stores	18	D	D	(100-249)
4482103	Children's & juveniles' shoe stores	1	D	D	(1-19)
4482104	Family shoe stores	11	D	D	(100-249)
4482105	Athletic footwear stores	4	D	D	(20-99)
4483	Jewelry, luggage, & leather goods stores	26	D	D	(100-249)
44831	Jewelry stores	26	D	D	(100-249)
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
451	Sporting goods, hobby, book, & music stores	67	102,690	12,324	988
4511	Sporting goods, hobby, & musical instrument stores	49	D	D	(500-999)
45111	Sporting goods stores	27	D	D	(250-499)
4511101	General-line sporting goods stores	8	18,313	2,255	151
4511102	Specialty-line sporting goods stores	19	D	D	(100-249)
45112	Hobby, toy, & game stores	12	D	D	(250-499)
45113	Sewing, needlework, & piece goods stores	7	D	D	(20-99)
45114	Musical instrument & supplies stores	3	D	D	(20-99)
4512	Book, periodical, & music stores	18	D	D	(250-499)
45121	Book stores & news dealers	12	16,368	1,769	185
451211	Book stores	11	D	D	(100-249)
4512111	Book stores, general	8	D	D	(100-249)
4512112	Specialty book stores	1	D	D	(20-99)
4512113	College book stores	2	D	D	(1-19)
45122	Prerecorded tape, compact disc, & record stores	6	D	D	(20-99)
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
452	General merchandise stores	25	D	D	(2500-4999)
4521	Department stores	11	D	D	(1000-2499)
45210009	Department stores (incl leased depts)	11	D	D	(1000-2499)
452111	Department stores (expt discount dept stores)	4	80,302	9,785	655
452112	Discount department stores	7	D	D	(1000-2499)
4529	Other general merchandise stores	14	D	D	(1000-2499)
45291	Warehouse clubs & supercenters	3	D	D	(500-999)
45299	All other general merchandise stores	11	D	D	(100-249)
4529904	Miscellaneous general merchandise stores	5	D	D	(100-249)
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
453	Miscellaneous store retailers	87	D	D	(500-999)
4531	Florists	12	4,724	1,301	119
4532	Office supplies, stationery, & gift stores	28	28,150	3,119	229
45321	Office supplies & stationery stores	3	17,516	1,518	73
45322	Gift, novelty, & souvenir stores	25	10,634	1,601	156
4533	Used merchandise stores	14	6,436	1,945	153
4539	Other miscellaneous store retailers	33	D	D	(250-499)
45391	Pet & pet supplies stores	7	7,927	1,044	94
45392	Art dealers	7	D	D	(20-99)
45399	All other miscellaneous store retailers	18	D	D	(100-249)
NAICS code	Description	Estab- lish- ments	Sales ($1,000)	Annual payroll ($1,000)	Paid employees
454	Nonstore retailers	29	50,274	8,358	332
4541	Electronic shopping & mail-order houses	7	D	D	(20-99)
4542	Vending machine operators	2	D	D	(100-249)
4543	Direct selling establishments	20	D	D	(100-249)
45431	Fuel dealers	6	D	D	(20-99)
454311	Heating oil dealers	3	D	D	(20-99)
454312	Liquefied petroleum gas (bottled gas) dealers	3	D	D	(20-99)
45439	Other direct selling establishments	14	D	D	(20-99)

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1997 data

1997 Economic Census

Source: 2002 Economic Census, Geographic Area Series Questions?
Last revised: January 06, 2012

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