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FREQUENTLY ASKED QUESTIONS



Question: How is e-commerce defined?

Answer: E-commerce is defined as the value of goods and services sold online. The term "online" includes the use of the internet, intranet, extranet, as well as proprietary networks that run systems such as Electronic Data Interchange (EDI).

Question: Does E-Stats cover the entire economy?

Answer: No. E-Stats covers manufacturing, merchant wholesale trade, retail trade, and selected service industries. These sectors and industries are the same as those covered by existing annual Census Bureau surveys. Sectors and industries not covered include agriculture, mining, construction, and utilities as well as non-merchant wholesalers and parts of the service sector.

Question: Is the value of e-commerce included in the estimates of total economic activity provided in your ongoing surveys?

Answer: Yes.

Question: Are e-commerce sales of retail businesses with both a physical and internet presence, commonly referred to as "click and mortar" businesses, included in the Electronic Shopping and Mail Order Houses industry estimates?

Answer: If the "click and mortar" business has a separate business unit set up for internet sales, then its e-commerce sales are included in the Electronic Shopping and Mail Order Houses industry estimates. Otherwise, the e-commerce sales are included with the NAICS industry classification for the mortar part of the company.

Question: What is the difference between merchant wholesalers and non-merchant wholesalers?

Answer: Merchant wholesalers take title to the goods they sell and include wholesale merchants, distributors, jobbers, drop shippers, and import/export merchants. These businesses typically maintain their own warehouse, where they receive and handle goods for their customers. Non-merchant wholesalers arrange for the purchase or sale of goods owned by others and do not take title to the goods they sell. Examples of non-merchant wholesalers include manufacturers’ sales branches and offices, agents, brokers, commission agents, and electronic marketplaces.

Question: Are the sales of online marketplaces (eMarketplaces) included in the e-commerce estimates?

Answer: Only sales from eMarketplaces that take title to the goods they sell are included. Generally, most eMarketplaces arrange for the purchase or sale of goods owned by others and do not take title to the goods they sell. This type of eMarketplace is considered to be a non-merchant wholesaler and would be excluded from the estimates in this report.

Question: What other types of "Nonstore Retailers" (NAICS 454) are there in addition to Electronic Shopping and Mail Order Houses?

Answer: NAICS 454 also includes Direct Selling Establishments and Vending Machine Operators. Direct Selling Establishments typically go to the customers’ location rather than the customer coming to them (e.g., door-to-door sales, home parties) and includes businesses such as heating oil dealers making residential deliveries and mobile food services.

Question: Can the e-commerce categories be separated into B2B and B2C?

Answer: Although the surveys did not collect separate data, one could approximate relative shares by using some simplifying assumptions. If one assumes all manufacturing and wholesale was entirely B2B and all retail and service was B2C, then more than 90% of total e-commerce was B2B.

Question: Is the value of e-commerce exports included in these reports?

Answer: Yes. E-commerce activity with foreign customers and affiliates is included, but it is not separable.

Question: How do you account for firms that go out of business?

Answer: Our surveys are updated each year to add new businesses and to delete ones no longer in business. Once we receive notification that a firm has ceased operation we drop it from our survey. Results are included up until the point the firm ceased operation.

Question: How many businesses were surveyed for this report?

Answer: Approximately 125,000 plants and firms were surveyed.

Question: How frequently will E-Stats be published?

Answer: We plan to publish the E-Stats E-commerce Report annually. While no official publication date for the 2000 data has been set, we expect to release the report approximately the same time next year.

Question: What other manufacturing e-commerce and e-business measures will the Census Bureau be releasing?

Answer: In May 2001, the Census Bureau will begin publishing a series of reports based on the 1999 Annual Survey of Manufactures Computer Network Use Supplement. These reports will contain valuable information about the use of some 25 selected e-business processes, and the online sharing of information within the company as well as with vendors and customers.

Question: Does the Census Bureau plan to publish data on the number of businesses engaged in e-commerce?

Answer: No. These surveys were not designed to provide estimates for the number of businesses.

Question: How do the 1999 e-commerce retail trade annual estimates compare to the quarterly series?

Answer: The 1999 retail e-commerce estimates reflect retail trade as defined by the North American Industry Classification System (NAICS). The quarterly series has been using the Standard Industrial Classification (SIC) system. (The quarterly series is converting to NAICS now and the second quarter 2001 release will be released on NAICS.) The NAICS incorporates some important changes from the SIC system. First, the NAICS boundary between retail and wholesale trade is different and resulted in a significant number of businesses shifting from wholesale to retail trade. Second, the NAICS moved food services from the retail trade sector to the accommodation and food services sector.

Question: How do the E-Stats estimates compare with private sector estimates?

Answer: We have not done a systematic analysis of private sector estimates. Differences in definitions, industry classification coverage, and methodology make such comparisons difficult.

We do believe E-Stats provides highly reliable baseline measures of e-commerce activity for 1999. We used established surveys and proven methods to collect these data. More than 125,000 businesses were surveyed and their cooperation and participation was instrumental in achieving high quality estimates.

 
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