1997 Economic Census:
Retail Trade
Santa Barbara County, CA


These data are from the 1997 and 2002 Economic Censuses.
For more recent data, see the current Industry Statistics Sampler.
 
Retail Trade by Subsector
Introductory text includes scope and methodology. Table includes only establishments with payroll. Nonemployers are shown separately. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
More
data
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
  44-45 Retail trade 1,653 3,183,542 354,020 19,187
441 Motor vehicle & parts dealers 138 653,574 63,125 2,103
442 Furniture & home furnishings stores 116 94,888 13,771 690
443 Electronics & appliance stores 72 92,495 10,552 466
444 Building material & garden equipment & supplies dealers 130 302,064 39,782 1,474
445 Food & beverage stores 224 660,836 68,902 3,779
446 Health & personal care stores 119 217,147 28,636 1,591
447 Gasoline stations 109 192,656 10,921 854
448 Clothing & clothing accessories stores 273 224,278 30,483 2,219
451 Sporting goods, hobby, book, & music stores 141 104,433 14,164 1,206
452 General merchandise stores 31 375,815 33,001 2,575
453 Miscellaneous store retailers 246 118,087 15,753 1,373
454 Nonstore retailers 54 147,269 24,930 857

 

 

Retail Trade by Industry
Introductory text includes scope and methodology. Table includes only establishments with payroll. Nonemployers are shown separately. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
44-45 Retail trade 1,653 3,183,542 354,020 19,187
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
441 Motor vehicle & parts dealers 138 653,574 63,125 2,103
4411 Automobile dealers 42 549,443 44,828 1,324
44111 New car dealers 30 535,720 43,978 1,291
4412 Other motor vehicle dealers 16 21,588 2,230 123
44122 Motorcycle, boat, & other motor vehicle dealers 13 20,203 2,113 115
441221 Motorcycle dealers 5 8,473 725 39
441229 All other motor vehicle dealers 2 D D (20-99)
4413 Automotive parts, accessories, & tire stores 80 82,543 16,067 656
44131 Automotive parts & accessories stores 50 59,050 10,614 459
44132 Tire dealers 30 23,493 5,453 197
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
442 Furniture & home furnishings stores 116 94,888 13,771 690
4421 Furniture stores 38 33,003 4,972 209
4422 Home furnishings stores 78 61,885 8,799 481
44221 Floor covering stores 24 24,608 4,438 163
44229 Other home furnishings stores 54 37,277 4,361 318
442299 All other home furnishings stores 48 34,108 3,975 297
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
443 Electronics & appliance stores 72 92,495 10,552 466
44311 Appliance, television, & other electronics stores 40 60,558 6,317 337
443112 Radio, television, & other electronics stores 26 52,479 5,391 292
44312 Computer & software stores 23 22,613 3,455 82
44313 Camera & photographic supplies stores 9 9,324 780 47
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
444 Building material & garden equipment & supplies dealers 130 302,064 39,782 1,474
4441 Building material & supplies dealers 99 234,141 29,557 1,163
44412 Paint & wallpaper stores 14 14,555 1,504 60
44413 Hardware stores 18 39,752 5,443 305
44419 Other building material dealers 63 142,035 17,984 559
4442 Lawn & garden equipment & supplies stores 31 67,923 10,225 311
44422 Nursery & garden centers 28 67,061 10,099 304
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
445 Food & beverage stores 224 660,836 68,902 3,779
4451 Grocery stores 125 610,862 63,699 3,261
44511 Supermarkets & other grocery (except convenience) stores 84 584,110 61,505 3,066
44512 Convenience stores 41 26,752 2,194 195
4452 Specialty food stores 49 18,724 2,796 272
4453 Beer, wine, & liquor stores 50 31,250 2,407 246
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
446 Health & personal care stores 119 217,147 28,636 1,591
44611 Pharmacies & drug stores 57 186,222 22,769 1,151
4461101 Pharmacies & drug stores 55 D D (1000-2499)
44612 Cosmetics, beauty supplies, & perfume stores 12 7,081 1,429 114
44613 Optical goods stores 24 9,045 2,104 125
44619 Other health & personal care stores 26 14,799 2,334 201
446191 Food (health) supplement stores 15 10,301 1,757 174
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
447 Gasoline stations 109 192,656 10,921 854
44711 Gasoline stations with convenience stores 48 104,720 4,567 351
44719 Other gasoline stations 61 87,936 6,354 503
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
448 Clothing & clothing accessories stores 273 224,278 30,483 2,219
4481 Clothing stores 166 167,216 22,600 1,773
44813 Children's & infants' clothing stores 9 6,901 663 72
44814 Family clothing stores 37 98,707 13,430 1,008
44815 Clothing accessories stores 14 3,415 494 46
44819 Other clothing stores 26 11,125 1,584 134
4482 Shoe stores 56 25,939 3,349 239
4482101 Men's shoe stores 4 2,483 334 15
4482104 Family shoe stores 38 15,109 1,981 151
4482105 Athletic footwear stores 8 D D (20-99)
4483 Jewelry, luggage, & leather goods stores 51 31,123 4,534 207
44831 Jewelry stores 47 29,050 4,274 190
44832 Luggage & leather goods stores 4 2,073 260 17
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
451 Sporting goods, hobby, book, & music stores 141 104,433 14,164 1,206
4511 Sporting goods, hobby, & musical instrument stores 93 66,909 7,807 676
45111 Sporting goods stores 54 34,603 3,866 339
4511101 General-line sporting goods stores 14 14,201 1,295 129
4511102 Specialty-line sporting goods stores 40 20,402 2,571 210
45112 Hobby, toy, & game stores 18 21,046 2,188 192
45113 Sewing, needlework, & piece goods stores 13 5,260 939 110
45114 Musical instrument & supplies stores 8 6,000 814 35
4512 Book, periodical, & music stores 48 37,524 6,357 530
45121 Book stores & news dealers 30 22,140 4,767 363
451211 Book stores 24 20,395 4,523 337
4512111 Book stores, general 16 14,302 2,236 183
4512112 Specialty book stores 6 D D (20-99)
4512113 College book stores 2 D D (20-99)
451212 News dealers & newsstands 6 1,745 244 26
45122 Prerecorded tape, compact disc, & record stores 18 15,384 1,590 167
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
452 General merchandise stores 31 375,815 33,001 2,575
4521101 Conventional department stores (excl leased depts) 6 99,669 10,145 770
4521103 National chain department stores (excl leased depts) 4 65,993 7,499 575
4529903 Miscellaneous general merchandise stores 12 D D (100-249)
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
453 Miscellaneous store retailers 246 118,087 15,753 1,373
4531 Florists 36 9,515 2,046 218
4532 Office supplies, stationery, & gift stores 96 58,633 6,298 578
45321 Office supplies & stationery stores 11 29,466 1,994 151
4532101 Stationery stores 2 D D (1-19)
4532102 Office supplies stores 9 D D (100-249)
45322 Gift, novelty, & souvenir stores 85 29,167 4,304 427
4533 Used merchandise stores 47 16,197 3,917 335
4539 Other miscellaneous store retailers 67 33,742 3,492 242
45391 Pet & pet supplies stores 24 10,006 920 108
45392 Art dealers 10 7,736 803 30
45399 All other miscellaneous store retailers 33 16,000 1,769 104
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
454 Nonstore retailers 54 147,269 24,930 857
4541 Electronic shopping & mail-order houses 27 90,970 14,992 462
4543 Direct selling establishments 21 53,523 9,598 373
454311 Heating oil dealers 2 D D (1-19)
45439 Other direct selling establishments 16 43,191 8,698 340
D = Withheld to avoid disclosure; N = Not available

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Source: 1997 Economic Census

Last modified: 2/ 6/01   Questions?