1997 Economic Census:
Retail Trade
Brown County, WI


These data are from the 1997 and 2002 Economic Censuses.
For more recent data, see the current Industry Statistics Sampler.
 
Retail Trade by Subsector
Introductory text includes scope and methodology. Table includes only establishments with payroll. Nonemployers are shown separately. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
More
data
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
  44-45 Retail trade 950 2,569,147 239,743 14,976
441 Motor vehicle & parts dealers 118 720,636 57,464 2,225
442 Furniture & home furnishings stores 55 61,078 8,776 428
443 Electronics & appliance stores 41 86,921 8,594 363
444 Building material & garden equipment & supplies dealers 102 332,287 37,048 1,594
445 Food & beverage stores 90 325,537 29,979 2,596
446 Health & personal care stores 52 66,747 9,684 640
447 Gasoline stations 96 178,339 10,462 985
448 Clothing & clothing accessories stores 142 86,060 10,504 979
451 Sporting goods, hobby, book, & music stores 85 66,176 8,290 694
452 General merchandise stores 25 511,633 42,904 3,449
453 Miscellaneous store retailers 101 60,550 8,336 674
454 Nonstore retailers 43 73,183 7,702 349

 

 

Retail Trade by Industry
Introductory text includes scope and methodology. Table includes only establishments with payroll. Nonemployers are shown separately. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
44-45 Retail trade 950 2,569,147 239,743 14,976
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
441 Motor vehicle & parts dealers 118 720,636 57,464 2,225
4411 Automobile dealers 53 625,228 39,514 1,455
44111 New car dealers 21 591,187 37,067 1,324
44112 Used car dealers 32 34,041 2,447 131
4412 Other motor vehicle dealers 20 40,170 3,815 173
44121 Recreational vehicle dealers 7 17,639 1,493 68
44122 Motorcycle, boat, & other motor vehicle dealers 13 22,531 2,322 105
441222 Boat dealers 9 D D (20-99)
4413 Automotive parts, accessories, & tire stores 45 55,238 14,135 597
44131 Automotive parts & accessories stores 35 37,254 7,965 419
44132 Tire dealers 10 17,984 6,170 178
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
442 Furniture & home furnishings stores 55 61,078 8,776 428
4421 Furniture stores 21 36,498 4,621 216
4422 Home furnishings stores 34 24,580 4,155 212
44221 Floor covering stores 18 17,647 3,353 125
44229 Other home furnishings stores 16 6,933 802 87
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
443 Electronics & appliance stores 41 86,921 8,594 363
44311 Appliance, television, & other electronics stores 30 D D (100-249)
443111 Household appliance stores 13 D D (20-99)
443112 Radio, television, & other electronics stores 17 42,579 3,300 184
44312 Computer & software stores 11 D D (100-249)
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
444 Building material & garden equipment & supplies dealers 102 332,287 37,048 1,594
4441 Building material & supplies dealers 82 282,946 32,543 1,361
44411 Home centers 2 D D (250-499)
44419 Other building material dealers 59 204,798 24,645 868
4442 Lawn & garden equipment & supplies stores 20 49,341 4,505 233
44422 Nursery & garden centers 17 D D (100-249)
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
445 Food & beverage stores 90 325,537 29,979 2,596
4451 Grocery stores 42 299,393 27,246 2,354
44511 Supermarkets & other grocery (except convenience) stores 38 295,408 27,074 2,336
4452 Specialty food stores 16 7,355 1,260 112
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
446 Health & personal care stores 52 66,747 9,684 640
4461102 Proprietary stores 1 D D (1-19)
44612 Cosmetics, beauty supplies, & perfume stores 6 4,363 424 40
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
447 Gasoline stations 96 178,339 10,462 985
44711 Gasoline stations with convenience stores 68 130,395 6,287 663
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
448 Clothing & clothing accessories stores 142 86,060 10,504 979
4481 Clothing stores 79 49,664 5,859 607
44819 Other clothing stores 19 9,366 1,466 146
4482105 Athletic footwear stores 6 6,978 593 83
4483 Jewelry, luggage, & leather goods stores 32 21,070 3,073 189
44831 Jewelry stores 31 D D (100-249)
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
451 Sporting goods, hobby, book, & music stores 85 66,176 8,290 694
4511 Sporting goods, hobby, & musical instrument stores 63 54,226 6,862 551
45111 Sporting goods stores 33 24,875 3,244 274
4511101 General-line sporting goods stores 9 11,850 1,528 142
45112 Hobby, toy, & game stores 16 19,012 1,768 167
45114 Musical instrument & supplies stores 6 7,709 1,531 80
4512 Book, periodical, & music stores 22 11,950 1,428 143
45121 Book stores & news dealers 13 7,572 956 86
4512112 Specialty book stores 3 D D (1-19)
451212 News dealers & newsstands 2 D D (1-19)
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
452 General merchandise stores 25 511,633 42,904 3,449
4521 Department stores (excl leased depts) 17 373,863 35,454 2,975
45210009 Department stores (incl leased depts) ## 17 378,737 N N
45211009 Department stores (incl leased depts) ## 17 378,737 N N
4521102 Discount or mass merchandising dept stores (excl leased depts) 11 282,855 24,451 2,097
4529 Other general merchandise stores 8 137,770 7,450 474
45299 All other general merchandise stores 7 D D (250-499)
4529903 Miscellaneous general merchandise stores 5 D D (100-249)
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
453 Miscellaneous store retailers 101 60,550 8,336 674
4532 Office supplies, stationery, & gift stores 39 32,397 3,447 338
45321 Office supplies & stationery stores 6 16,645 1,160 89
4532102 Office supplies stores 5 D D (20-99)
45322 Gift, novelty, & souvenir stores 33 15,752 2,287 249
4539 Other miscellaneous store retailers 34 20,837 3,284 182
45391 Pet & pet supplies stores 8 4,399 609 60
45393 Manufactured (mobile) home dealers 3 9,430 1,385 26
45399 All other miscellaneous store retailers 20 6,572 1,217 87
NAICS
code
Description Estab-
lish-
ments
Sales
($1,000)
Annual
payroll
($1,000)
Paid
employees
454 Nonstore retailers 43 73,183 7,702 349
4541 Electronic shopping & mail-order houses 11 D D (20-99)
4542 Vending machine operators 5 13,760 2,593 105
4543 Direct selling establishments 27 D D (100-249)
454311 Heating oil dealers 4 D D (1-19)
45439 Other direct selling establishments 20 13,044 3,087 137
D = Withheld to avoid disclosure; N = Not available

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Source: 1997 Economic Census

Last modified: 2/ 8/01   Questions?