2004 Nonemployer Statistics Retail trade Wisconsin

Nonemployer Statistics,
2004
Retail trade
Wisconsin

Data based on the 2004 Nonemployer Statistics. Includes only firms subject to federal income tax. Introductory text includes scope and methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

NAICS Code	Description	Nonemployers
NAICS Code	Description	Establish- ments	Receipts ($1,000)
44-45	Retail trade	42,299	1,314,507
441	Motor vehicle and parts dealers	2,036	290,497
4411	Automobile dealers	1,025	191,888
44112	Used car dealers	1,025	191,888
4412	Other motor vehicle dealers	557	65,694
44121	Recreational vehicle dealers	96	8,744
44122	Motorcycle, boat, and other motor vehicle dealers	461	56,950
441221	Motorcycle dealers	73	8,529
441222	Boat dealers	70	4,997
441229	All other motor vehicle dealers	318	43,424
4413	Automotive parts, accessories, and tire stores	454	32,915
442	Furniture and home furnishings stores	609	34,389
4421	Furniture stores	145	11,001
44211	Furniture stores	145	11,001
4422	Home furnishings stores	464	23,388
443	Electronics and appliance stores	441	24,154
4431	Electronics and appliance stores	441	24,154
44311	Appliance, television, and other electronics stores	275	16,181
443111	Household appliance stores	101	5,127
443112	Radio, television, and other electronics stores	174	11,054
44312	Computer and software stores	147	6,840
44313	Camera and photographic supplies stores	19	1,133
444	Building material and garden equipment and supplies dealers	585	44,134
4441	Building material and supplies dealers	410	33,635
44411	Home centers	32	2,245
44412	Paint and wallpaper stores	30	1,365
44413	Hardware stores	59	4,986
44419	Other building material dealers	289	25,039
4442	Lawn and garden equipment and supplies stores	175	10,499
445	Food and beverage stores	1,052	88,316
4451	Grocery stores	333	40,017
4452	Specialty food stores	550	23,444
44521	Meat markets	51	3,822
44522	Fish and seafood markets	17	549
44523	Fruit and vegetable markets	70	1,369
44529	Other specialty food stores	412	17,704
4453	Beer, wine, and liquor stores	169	24,855
44531	Beer, wine, and liquor stores	169	24,855
446	Health and personal care stores	2,144	33,369
4461	Health and personal care stores	2,144	33,369
44611	Pharmacies and drug stores	47	4,050
44612	Cosmetics, beauty supplies, and perfume stores	1,360	12,083
44613	Optical goods stores	20	1,479
44619	Other health and personal care stores	717	15,757
447	Gasoline stations	140	29,367
4471	Gasoline stations	140	29,367
448	Clothing and clothing accessories stores	1,215	45,773
4481	Clothing stores	758	28,459
44811	Men's clothing stores	19	1,138
44812	Women's clothing stores	128	5,445
44813	Children's and infants' clothing stores	77	2,257
44814	Family clothing stores	106	3,962
44815	Clothing accessories stores	132	3,797
44819	Other clothing stores	296	11,860
4482	Shoe stores	42	2,377
44821	Shoe stores	42	2,377
4483	Jewelry, luggage, and leather goods stores	415	14,937
44831	Jewelry stores	391	13,680
44832	Luggage and leather goods stores	24	1,257
451	Sporting goods, hobby, book, and music stores	2,417	85,633
4511	Sporting goods, hobby, and musical instrument stores	1,721	69,515
45111	Sporting goods stores	772	40,711
45112	Hobby, toy, and game stores	462	16,656
45113	Sewing, needlework, and piece goods stores	381	8,776
45114	Musical instrument and supplies stores	106	3,372
4512	Book, periodical, and music stores	696	16,118
45121	Book stores and news dealers	634	12,888
451211	Book stores	186	7,032
451212	News dealers and newsstands	448	5,856
45122	Prerecorded tape, compact disc, and record stores	62	3,230
452	General merchandise stores	462	15,914
453	Miscellaneous store retailers	6,974	224,322
4531	Florists	381	10,370
45311	Florists	381	10,370
4532	Office supplies, stationery, and gift stores	1,777	48,879
45321	Office supplies and stationery stores	99	4,842
45322	Gift, novelty, and souvenir stores	1,678	44,037
4533	Used merchandise stores	1,464	32,061
45331	Used merchandise stores	1,464	32,061
4539	Other miscellaneous store retailers	3,352	133,012
45391	Pet and pet supplies stores	199	10,351
45392	Art dealers	411	10,014
45393	Manufactured (mobile) home dealers	44	7,491
45399	All other miscellaneous store retailers	2,698	105,156
454	Nonstore retailers	24,224	398,639
4541	Electronic shopping and mail-order houses	1,198	33,520
45411	Electronic shopping and mail-order houses	1,198	33,520
4542	Vending machine operators	589	16,693
45421	Vending machine operators	589	16,693
4543	Direct selling establishments	22,437	348,426
45431	Fuel dealers	77	13,143
45439	Other direct selling establishments	22,360	335,283

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All-sector table

Data in formats for downloading

The data in this table are based on the 2004 Nonemployer Statistics. These data are subject to nonsampling error due to nonresponse, coverage problems, misreporting, and processing error. The Nonemployer totals may be low due to late tax reporting in hurricane impacted counties/regions. Data users who create their own estimates using data from this report should cite the Census Bureau as the source of the original data only.

Questions?
Source: U.S. Census Bureau, EPCD, Nonemployer Statistics