Introducing a new way to navigate by topics. Access the latest news, data, publications and more around topics of interest.
Our population statistics cover age, sex, race, Hispanic origin, migration, ancestry, language use, veterans, as well as population estimates and projections.
This section provides information on a range of educational topics, from educational attainment and school enrollment to school districts, costs and financing.
We measure the state of the nations workforce, including employment and unemployment levels, weeks and hours worked, occupations, and commuting.
Our statistics highlight trends in household and family composition, describe characteristics of the residents of housing units, and show how they are related.
Health statistics on insurance coverage, disability, fertility and other health issues are increasingly important in measuring the nation's overall well-being.
We measure the housing and construction industry, track homeownership rates, and produce statistics on the physical and financial characteristics of our homes.
The U.S. Census Bureau is the official source for U.S. export and import statistics and regulations governing the reporting of exports from the U.S.
The U.S. Census Bureau provides data for the Federal, state and local governments as well as voting, redistricting, apportionment and congressional affairs.
Search an alphabetical index of keywords and phrases to access Census Bureau statistics, publications, products, services, data, and data tools.
Geography provides the framework for Census Bureau survey design, sample selection, data collection, tabulation, and dissemination.
Geography is central to the work of the Bureau, providing the framework for survey design, sample selection, data collection, tabulation, and dissemination.
Find resources on how to use geographic data and products with statistical data, educational blog postings, and presentations.
The Geographic Support System Initiative will integrate improved address coverage, spatial feature updates, and enhanced quality assessment and measurement.
Work with interactive mapping tools from across the Census Bureau.
Find geographic data and products such as Shapefiles, KMLs, TIGERweb, boundary files, geographic relationship files, and reference and thematic maps.
Metropolitan and micropolitan areas are geographic entities used by Federal statistical agencies in collecting, tabulating, and publishing Federal statistics.
Find information about specific partnership programs and learn more about our partnerships with other organizations.
Definitions of geographic terms, why geographic areas are defined, and how the Census Bureau defines geographic areas.
We conduct research on geographic topics such as how to define geographic areas and how geography changes over time.
Visit our library of Census Bureau multimedia files. Collection formats include audio, video, mobile apps, images, and publications.
Collection of audio features and sound bites.
The Census Bureau packages data and information into easy-to-understand visuals.
Browse Census Bureau images.
Read briefs and reports from Census Bureau experts.
Watch Census Bureau vignettes, testimonials, and video files.
Read research analyses from Census Bureau experts.
Access data through products and tools including data visualizations, mobile apps, interactive web apps and other software.
Developer portal to access services and documentation for the Census Bureau's APIs.
Explore Census Bureau data on your mobile device with interactive tools.
Find a multitude of DVDs, CDs and publications in print by topic.
These external sites provide more data.
Download extraction tools to help you get the in-depth data you need.
Learn more about our data from this collection of e-tutorials, presentations, webinars and other training materials. Sign up for training sessions.
Explore Census data with interactive visualizations covering a broad range of topics.
Learn how we serve the public as the most reliable source of data about the nation's people and economy.
How we provide the best mix of timeliness, relevancy, quality, and cost for the data we collect.
Our researchers explore innovative ways to conduct surveys, increase respondent participation, reduce costs, and improve accuracy.
Our surveys provide periodic and comprehensive statistics about the nation, critical for government programs, policies, and decisionmaking.
Learn about other opportunities to collaborate with us.
Explore the rich historical background of an organization with roots almost as old as the nation.
Explore prospective positions available at the Census Bureau.
Information about the current field vacancies available at the U.S. Census Bureau Regional Offices.
Discover the latest in Census Bureau data releases, reports, and events.
The Census Bureau's Director writes on how we measure America's people, places and economy.
Find interesting and quirky statistics regarding national celebrations and major events.
Listen to audio files on fun facts, historical figures, and celebrations of the month.
Find media toolkits, advisories, and all the latest Census news.
See what's coming up in releases and reports.
Contact: Public Information Office
(301) 763-3030 (phone)
(301) 763-3762 (fax)
(301) 457-1037 (TDD)
WASHINGTON -- The U.S. Census Bureau today unveiled its national advertising campaign for the 2010 Census, which seeks to boost the national mail-back participation rate by increasing awareness and educating the public about the importance of participating in the once-a-decade headcount.
The $133 million campaign builds on the success of the 2000 Census efforts, where the Census Bureau used paid advertising for the first time and reversed a three-decade decline in public response rates by mail.
“One of the primary goals for our advertising and outreach campaign is to increase the number of people who mail back their forms when they arrive in March,” Census Bureau Director Robert M. Groves said during a presentation at the Ronald Reagan Building. “For each percentage point increase in the national mail-back response rate, the Census Bureau saves taxpayers about $80 to $90 million in costs associated with having to send census takers to nonresponding households for in-person interviews.”
The four-month 2010 Census advertising campaign will officially start across television, radio, print, outdoor and the Internet on Jan. 18., but the first television spot will debut the night before on NBC's broadcast of the Golden Globe Awards.
With ads produced in an unprecedented 28 languages, the 2010 Census advertising campaign will reach the average person 42 times with messages around the importance of participating in the census. More than half of the budgeted advertising will be targeted to media consumed by minority and ethnic audiences.
From Super Bowl XLIV and the 2010 Winter Olympics, to popular prime-time shows, the 2010 Census advertising campaign represents the most extensive and diverse outreach campaign in U.S. history. The advertising rollout also included updates on other outreach efforts, such as the Census in Schools program, “Portrait of America” Road Tour, and the national and regional partnership programs targeted at reaching hard-to-count populations.
Other key elements of the 2010 Census Integrated Communications Campaign include:
The 2010 Census is a count of everyone living in the United States and is mandated by the U.S. Constitution. Census data are used to apportion congressional seats to states, to distribute more than $400 billion in federal funds to tribal, state and local governments each year and to make decisions about what community services to provide. The 2010 Census form will be one of the shortest in U.S. history, consisting of 10 questions, taking about 10 minutes to complete. Strict confidentiality laws protect the respondents and the information they provide.
“The 2010 Census is important, easy and safe,” Groves said. “When the forms begin arriving in March, we urge everyone to take a few minutes to fill them out and mail them back.”