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Census Bureau Tip Sheet

A product of the U.S. Census Bureau's Public Information Office


Feb. 26, 2010 TP10-05

Upcoming

2010 Census

Distribution of 2010 Census Questionnaires Begins in Areas Without Mail Delivery — On March 1, census workers will begin delivery of 2010 Census forms to residents that lack city-style street addresses mostly in rural areas. The workers will update or confirm the location and will leave a census form. Residents are encouraged to promptly fill out the forms and mail them back in postage-paid envelopes. (Scheduled for release March 1.)

Delivery of 2010 Census Advance Letters Begins — Letters telling residents that they will soon receive a 2010 Census questionnaire in the mail go out starting March 8. Years of research have shown that higher percentages of people receiving the mailed census questionnaire return a completed form after they receive the advance letter compared with those who receive merely the census form with a simultaneous request to return it. (Scheduled for release March 8.)

Mailing of 2010 Census Forms Begins — More than 120 million households across the nation will soon receive 2010 Census questionnaires as mailing begins March 15. Residents are encouraged to promptly fill out the forms and mail them back in postage-paid envelopes. (Scheduled for release March 15.)

Mailing of Bilingual (English/Spanish) 2010 Census Forms Begins — For the first time in census history, bilingual forms (English/Spanish) will be mailed to neighborhoods with a traditionally high number of Spanish-speaking residents. (Scheduled for release March 15.)

2010 Census Portrait of America Road Tour — The 2010 Census Road Tour is part of the largest civic outreach and awareness campaign in U.S. history -- stopping and exhibiting at more than 800 events nationwide. Some upcoming stops include San Francisco (Chinese New Year, Feb. 27), Los Angeles (March 8) and Denver (Powwow, March 19). Media advisories providing further details will be released several days before the events.

2010 Census Blogs — Follow the latest news about the census on several key blogs on our 2010 Census Web site. The "2010 Census Director's Blog" provides updates from Census Bureau Director Robert Groves. "The Whole Story: Real People, Real Questions, Real Answers" lays out the facts on key issues of concern to the public. The "Road Tour" blog provides tour dates and locations of our 13 Road Tour vehicles as they promote participation in the census around the country <http://2010.census.gov/2010census/>.

Demographic

Economic Characteristics of Households in the United States: Third Quarter 2008 — Examines the roles of government-sponsored benefit programs and the labor market in helping people cope with the recession. Specifically, it presents data on average monthly income, participation in government-sponsored social welfare or insurance programs and labor force activity during the period. The data are from the 2008 Survey of Income and Program Participation; they do not supersede the official income estimates released in September 2009. (Tentatively scheduled for release in March.)

County, Puerto Rico Municipio, Metropolitan and Micropolitan Area Population Estimates: July 1, 2009 — Internet tables showing population estimates, rankings and components of change for the nation's counties, county equivalents, metro and micro areas since Census 2000 and up to July 1, 2009. These are the last population estimates for these entities the Census Bureau will publish prior to the release of the official 2010 Census counts in spring 2011. (Tentatively scheduled for release in late March.)

Economic

2007 Economic Census of Island Areas: Puerto Rico — The economic census, which profiles Puerto Rico's economy every five years, includes statistics for Puerto Rico manufacturing by metropolitan statistical areas and municipios (county equivalents). The data files provide information on the number of employees and production workers, value added by manufacture, cost of materials, value of shipments and capital expenditures. (Tentatively scheduled for release in March.)

2008 Annual Survey of State and Locally Administered Public Employee Retirement Systems — This survey provides revenues, expenditures, financial assets and membership information for public employee retirement systems. Data are shown for individual retirement systems at the national, state and local government level. This survey provides current data about investment decisions by state and local government retirement systems, which are among the largest types of institutional investors in U.S. financial markets. (Tentatively scheduled for release in March.)

2007 Economic Census: Manufacturing Geographic Area Series — This is a series of state-, county-, place- and metro area-level data files on the manufacturing sector (NAICS 31). These include data for industries such as bottled water, plastic bottles, breakfast cereal, retail bakery products, mobile homes, nitrogenous fertilizers and others. The files provide data on the number of establishments, payroll, number of employees and other data items by industry. These data will be released February through May 2010. (Tentatively scheduled for release in March.)

2008 Annual Capital Expenditures Survey — These data provide information on capital investment in new and used structures and equipment, secondhand machinery and other used depreciable assets by nonfarm businesses. They are useful for identifying business opportunities, product development and business planning. (Tentatively scheduled for release in early March.)

Facts for Features

2010 Census by the Numbers — To mark the nation's 23rd count of the population, the Census Bureau presents an array of basic facts about the 2010 Census. (Scheduled for release in early March.)

Census Historical Highlights: 1790 to 2010 — Every census dating back to 1790 has been unique. Find out how the decennial census has gone from horseback to the blogosphere. (Scheduled for release in early March.)

Asian/Pacific American Heritage Month (May) — We celebrate the contributions of Asian/Pacific Americans to our nation with a host of statistical information on this group. Statistics are included for Asians as well as Native Hawaiians and Other Pacific Islanders covering demographics and businesses. (Tentatively scheduled for release in early March.)

Older Americans Month (May) — We celebrate the contributions of our nation's 65-and-older residents with data on their demographic characteristics. (Tentatively scheduled for release in early March.)

Cinco de Mayo — "The Fifth of May," a national holiday in Mexico, has become a time to celebrate Mexican heritage and culture. The Census Bureau joins in the festivities with a collection of demographic and economic data relating to U.S. residents of Mexican descent. (Tentatively scheduled for release in early March.)

Mother's Day (May 9, 2010) — Flowers, perfume and jewelry are all popular gifts given on this special day honoring our nation's moms. This fact sheet presents statistical information from the Census Bureau's economic and demographic subject areas on these and many other topics pertaining to this observance. (Tentatively scheduled for release in early March.)

Broadcast/Photo/Multimedia/Television

Audio

Profile America and Al Día (Spanish) for March — Profile America segments include blooming delights in "Philadelphia Flower Show" (Feb. 28) and our Hibernian heritage noted in "St. Patrick's Day" (March 17).

The daily features are available at <http://www.census.gov/multimedia/www/radio/>. The menu options allow selection for Profile America and Al Día, with download options for MP3 (including podcast subscription) and WAV files, or zip files for the entire month (MP3).

Recently Released

(Since Feb. 12, 2010)

2010 Census

Census Bureau Launches Online Mapping Tool Showing 2000 Census Response Rates — Feb. 25 — The Census Bureau unveiled a new online mapping tool that allows communities to prepare for the 2010 Census by seeing how well they did mailing back their 2000 Census forms. After the 2010 Census forms are mailed out in mid-March, the online map will be updated so that users will be able to compare their 2010 Census progress to the 2000 Census rates. For every 1 percent increase in mail response, taxpayers will save an estimated $85 million in federal funds. Internet address: <http://www.census.gov/newsroom/releases/archives/2010_census/cb10-cn19.html>.

President Obama Records Message Urging Participation in 2010 Census — Feb. 19 — President Barack Obama recorded a public service announcement encouraging national participation in the 2010 Census for distribution to television and radio stations. Stations are encouraged to broadcast the announcement through April following their standard procedures appropriate for a national public awareness campaign. The PSA is available at <http://2010.census.gov/2010census/>. Internet address: <http://www.census.gov/newsroom/releases/archives/2010_census/cb10-cn17.html>.

Census Partnerships Grow to 200,000; Surpass Number of Partners in 2000 — Feb. 23 — The number of partners supporting the 2010 Census now exceeds 200,000, greatly surpassing the 140,000 that signed on to support the 2000 Census. To date, partners have donated 35,088 training locations, saving taxpayers an estimated $338.5 million in rent. Partners motivate people to fill out and mail back their census questionnaires -- an important role not only because of the local impact the census has but also because every 1 percent increase in mail response saves taxpayers about $85 million. Internet address: <http://www.census.gov/newsroom/releases/archives/2010_census/cb10-cn18.html>.

Demographic

Internet Use in the United States: 2009 — Feb. 17 — Tables with national- and state-level data showing who is accessing the Internet, cross-tabulated by age, sex, race, Hispanic-origin, educational attainment and employment status. State data show Internet usage at home versus use at other locations. Also included is whether people are using broadband or dial-up for Internet access. Commissioned by the National Telecommunications and Information Administration, the data come from the Current Population Survey. Internet address: <http://www.census.gov/newsroom/releases/archives/communication_industries/2010-02-17_communication.html>.

Economic

2007 Economic Census: Educational Services Geographic Area Series — Feb. 19 — This is a series of national-, state-, county-, place- and metro area-level data files on the educational services sector (NAICS 61). These include data for industries such as business schools, technical and trade schools, driving schools and others. The files provide data on the number of establishments, receipts or revenue, payroll, number of employees and other data items by industry. These data will be released February through June 2010. Internet address: <http://factfinder.census.gov/servlet/EconSectorServlet?caller=dataset&sv_name=*&_SectorId=61&ds_name=EC0700A1&_lang=en&_ts=284633498138>.

2007 Economic Census: Health Care and Social Assistance Geographic Area Series — Feb. 19 — This is a series of national-, state-, county-, place-, and metro area-level data files on the health care and social assistance sector (NAICS 62). These include data for industries such as doctors' offices, hospitals, nursing homes, child day care facilities and others. The files provide data on the number of establishments, receipts or revenue, payroll, number of employees and other data items by industry. These data will be released February through August 2010. Internet address: <http://factfinder.census.gov/servlet/EconSectorServlet?caller=dataset&sv_name=*&_SectorId=61&ds_name=EC0700A1&_lang=en&_ts=284633498138>.

Broadcast/Photo/Multimedia/Television

Audio

Profile America and Al Día (Spanish) for February — Profile America segments included a futurist quest in "Car/Airplane Combination" (Feb. 19) and crashing the net in "First Televised Hockey Game" (Feb. 25). Internet address: <http://www.census.gov/multimedia/www/radio/>.

February brought a special Black History Month edition of Profile America, including such features as "Billie Holiday" (Feb. 15) and "First Black Newspaper" (Feb. 26). The 2010 special edition is posted at <http://www.census.gov/multimedia/www/radio/black_history_month/>.

Photo

Photos of 2010 Census operations can be found on the Census Bureau's photo site. Internet address: <http://www.census.gov/multimedia/www/photos/census_operations/>.

Video

Visit the 2010 Census Bureau's 2010 Multimedia Center for 2010 Census-related advertising and feature videos. Videos give information on a range of 2010 Census topics.

A 2010 Message from President Obama — Visit the 2010 Census' 2010 Multimedia Center for 2010 Census-related PSAs. <http://2010.census.gov/mediacenter/spread-message/index.php?v,n2>.

Census on Campus — Visit the 2010 Multimedia Center for 2010 Census-related videos for college students, including how we count students away at college. <http://2010.census.gov/mediacenter/>.

Road Tour — Visit the 2010 Multimedia Center for 2010 Census Road Tour videos, including coverage of new stops. <http://2010.census.gov/2010census/roadtour/>.

Partner Testimonials — Visit the 2010 Multimedia Center for 2010 Census-related partner testimonials <http://2010.census.gov/mediacenter/>. In addition, our special Media Download page gives reporters access to the latest news-related footage and story elements <http://mediadownload.census.gov/>.

News releases, reports, statistical tables and radio transcripts are available on the Public Information Office’s Web page at <http://www.census.gov/newsroom/>. Questions or comments should be directed to the Census Bureau’s Public Information Office at 301-763-3030; or email <pio@census.gov>.
Source: U.S. Census Bureau | Public Information Office | PIO@census.gov | Last Revised: July 15, 2014