Introducing a new way to navigate by topics. Access the latest news, data, publications and more around topics of interest.
Our population statistics cover age, sex, race, Hispanic origin, migration, ancestry, language use, veterans, as well as population estimates and projections.
This section provides information on a range of educational topics, from educational attainment and school enrollment to school districts, costs and financing.
We measure the state of the nations workforce, including employment and unemployment levels, weeks and hours worked, occupations, and commuting.
Our statistics highlight trends in household and family composition, describe characteristics of the residents of housing units, and show how they are related.
Health statistics on insurance coverage, disability, fertility and other health issues are increasingly important in measuring the nation's overall well-being.
We measure the housing and construction industry, track homeownership rates, and produce statistics on the physical and financial characteristics of our homes.
The U.S. Census Bureau is the official source for U.S. export and import statistics and regulations governing the reporting of exports from the U.S.
The U.S. Census Bureau provides data for the Federal, state and local governments as well as voting, redistricting, apportionment and congressional affairs.
Search an alphabetical index of keywords and phrases to access Census Bureau statistics, publications, products, services, data, and data tools.
Geography provides the framework for Census Bureau survey design, sample selection, data collection, tabulation, and dissemination.
Geography is central to the work of the Bureau, providing the framework for survey design, sample selection, data collection, tabulation, and dissemination.
Find resources on how to use geographic data and products with statistical data, educational blog postings, and presentations.
The Geographic Support System Initiative will integrate improved address coverage, spatial feature updates, and enhanced quality assessment and measurement.
Work with interactive mapping tools from across the Census Bureau.
Find geographic data and products such as Shapefiles, KMLs, TIGERweb, boundary files, geographic relationship files, and reference and thematic maps.
Metropolitan and micropolitan areas are geographic entities used by Federal statistical agencies in collecting, tabulating, and publishing Federal statistics.
Find information about specific partnership programs and learn more about our partnerships with other organizations.
Definitions of geographic terms, why geographic areas are defined, and how the Census Bureau defines geographic areas.
We conduct research on geographic topics such as how to define geographic areas and how geography changes over time.
Visit our library of Census Bureau multimedia files. Collection formats include audio, video, mobile apps, images, and publications.
Official audio files from the Census Bureau, including "Profile America," a daily series of bite-sized statistics, placing current data in a historical context.
Infographics include information on the Census Bureau's history of data collection, our nation's veterans and the American Community Survey.
Read briefs and reports from Census Bureau experts.
Watch Census Bureau vignettes, testimonials, and video files.
Read research analyses from Census Bureau experts.
Access data through products and tools including data visualizations, mobile apps, interactive web apps and other software.
Developer portal to access services and documentation for the Census Bureau's APIs.
Explore Census Bureau data on your mobile device with interactive tools.
Find a multitude of DVDs, CDs and publications in print by topic.
These external sites provide more data.
Download extraction tools to help you get the in-depth data you need.
Learn more about our data from this collection of e-tutorials, presentations, webinars and other training materials. Sign up for training sessions.
Explore Census data with interactive visualizations covering a broad range of topics.
Learn how we serve the public as the most reliable source of data about the nation's people and economy.
Information about the U.S. Census Bureau.
Information about what we do at the U.S. Census Bureau.
Our researchers explore innovative ways to conduct surveys, increase respondent participation, reduce costs, and improve accuracy.
Our surveys provide periodic and comprehensive statistics about the nation, critical for government programs, policies, and decisionmaking.
Learn about other opportunities to collaborate with us.
Explore the rich historical background of an organization with roots almost as old as the nation.
Explore prospective positions available at the U.S. Census Bureau.
Information about the current field vacancies available at the U.S. Census Bureau Regional Offices.
Discover the latest in Census Bureau data releases, reports, and events.
The Census Bureau's Director writes on how we measure America's people, places and economy.
Find interesting and quirky statistics regarding national celebrations and major events.
Profile America is a daily, 60-second feature that uses interesting vignettes for that day to highlight information collected by the Census Bureau.
Find media toolkits, advisories, and all the latest Census news.
See what's coming up in releases and reports.
2010 Census Communications Campaign
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Since 1790, as mandated by the U.S. Constitution in Article I, Section II, a head count of the population has been conducted once a decade for the purposes of reapportioning the U.S. Congress. The Census Bureau has been responsible since 1903 for conducting a complete enumeration of the resident population of the United States and its territories in an efficient and cost-effective manner. For Census 2000, some key challenges were to increase the mail response rate (it had been on the decline for two decades) and to improve the coverage of all population groups.
The Census 2000 Partnership and Marketing Program (PMP), an initiative that combined promotion and marketing campaigns with an expanded outreach program, was implemented to reduce the declining response rate.
The Census 2000 program included four components: a paid advertising campaign; community outreach (partnerships); promotions and special events; and media relations. The direct mail package (questionnaire, advance letter, and reminder card) was also designed to increase self-response.
For more information on the 2000 Census Advertising Campaign, please click here.
2010 CENSUS COMMUNICATIONS CAMPAIGN
For the 2010 Census, the Census Bureau again intends to support decennial operations with a comprehensive, nationwide communications campaign designed to reach diverse audiences, which could include some or all of the components of the Census 2000 Communications Program (advertising, media relations, special events, among others). The decennial census has been significantly re-engineered, including the implementation of the American Community Survey beginning in 2005. The 2010 Census will focus on counting all residents living in the United States and its territories.
It is anticipated that the communications contractor will develop, test, implement, monitor and maintain all program components covered by the contract for the period of time determined to be most appropriate for achieving the goals of the Census Bureau.
Source: U.S. Census Bureau
Last Revised: October 19, 2012