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BEHAVIOR CODINGANALYSIS REPORT: Evaluating the Coverage Research Follow-Up (CRFU) Survey for the 2004 Census Test Administered Using Telephone and Personal Visit Survey Modes

Ashley Landreth, Elizabeth Krejsa, Leann Karl

KEY WORDS: Coverage Research Follow-Up, behavior coding, paper-and-pencil instrument, telephone and face-to-face survey modes

ABSTRACT

As part of the 2004 Census Test, the Coverage Research Follow-Up (CRFU) interview was conducted. In order to pretest and refine the CRFU instrument a behavior-coding project was undertaken by staff from the Statistical Research Division (SRD) in conjunction with the Decennial Statistical Studies Division (DSSD). The behavior coding method was used to evaluate the CRFU to explore the extent to which interviewers delivered the survey questions as worded and whether any response issues were present.

Field and telephone staff collected and analyzed over 200 audio-taped interviews, with respondentsí permission, in the summer and fall of 2004. Identical paper-and-pencil instruments (PAPI) were used for both personal visit and telephone survey interviews. Telephone interviewers from the Hagerstown Telephone Center listened to the taped interviews and applied a set of behavioral codes to interviewer/respondent interactions for each question.

This report describes general observations for interviewer and respondent behaviors, logistic regression results by survey mode, and discusses particular questions deemed either high or medium priority for question redesign due to signs of administrative and response difficulties.

CITATION:

Source: U.S. Census Bureau, Statistical Research Division

Created: January 25, 2006
Last revised: January 25, 2006


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Source: U.S. Census Bureau | Statistical Research Division | (301) 763-3215 (or chad.eric.russell@census.gov) |   Last Revised: October 08, 2010