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Final Report for the Usability Evaluation of ACS 2011 Online Instrument Rounds 4a and 4b

Kathleen T. Ashenfelter, Temika Holland, Victor Quach, and Elizabeth Nichols

ABSTRACT

The Census Bureauís Usability Lab conducted several rounds of usability testing of the online 2011 American Community Survey Instrument. This report summarizes the findings for rounds 4a and 4b of testing conducted in October-December 2010. We identified elements of the user-interface design that were problematic and led to ineffective and unsatisfying experiences for potential respondents of the survey. Some of these issues included duplication of names on the roster questions, privacy and confidentiality concerns, and difficulty with the income questions. The first and second rounds of testing are documented in Ashenfelter, Holland, Quach, Nichols, and Lakhe (2011a). The third round is documented in Ashenfelter, Quach, Holland, Nichols, and Lakhe (2011b).

CITATION:

Kathleen T. Ashenfelter, Temika Holland, Victor Quach, and Elizabeth Nichols. (2013). Final Report for the Usability Evaluation of ACS 2011 Online Instrument Rounds 4a and 4b. Center for Survey Measurement Study Series (Survey Methodology #2013-04). U.S. Census Bureau. Available online at <http://www.census.gov/srd/papers/pdf/ssm2013-04.pdf>.

Source: U.S. Census Bureau, Research and Methodology Directorate, Center for Survey Measurement

Published online: January 31, 2013
Last revised: January 31, 2013

 


Source: U.S. Census Bureau | Research and Methodology Directorate | Center for Survey Measurement | (301) 763-3215 (or chad.eric.russell@census.gov) |   Last Revised: September 11, 2013