Direct Data Entry using Touchtone and Voice Recognition Technology for the M3 Survey
Martin Appel, Robert Tortora, Richard Sigman
The use of the telephone and speech technology to allow respondents to directly enter survey or
census data is one of the new technologies that the Census Bureau is studying in its search for
less intrusive and more "friendly" methods of data collection. This paper describes the rationale
for, and the assessment and operational process of, adding the telephone as a data collection
device for the Manufacturers' Shipments, Inventories, and Sales (M3) Survey.