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Madison city, Wisconsin

QuickFacts provides statistics for all states and counties, and for cities and towns with a population of 5,000 or more.


Madison city, Wisconsin
Population Estimates, July 1 2021, (V2021)
Population Estimates, July 1 2021, (V2021)
Population estimates base, April 1, 2020, (V2021)
Population, percent change - April 1, 2020 (estimates base) to July 1, 2021, (V2021)
Population, Census, April 1, 2020 269,840
Population, Census, April 1, 2010 233,209
Age and Sex
Persons under 5 years, percent
Persons under 18 years, percent
Persons 65 years and over, percent
Female persons, percent
Race and Hispanic Origin
White alone, percent
Black or African American alone, percent(a)
American Indian and Alaska Native alone, percent(a)
Asian alone, percent(a)
Native Hawaiian and Other Pacific Islander alone, percent(a)
Two or More Races, percent
Hispanic or Latino, percent(b)
White alone, not Hispanic or Latino, percent
Population Characteristics
Veterans, 2016-2020 9,345
Foreign born persons, percent, 2016-2020 11.9%
Housing units, July 1, 2021, (V2021) X
Owner-occupied housing unit rate, 2016-2020 47.7%
Median value of owner-occupied housing units, 2016-2020 $262,400
Median selected monthly owner costs -with a mortgage, 2016-2020 $1,742
Median selected monthly owner costs -without a mortgage, 2016-2020 $786
Median gross rent, 2016-2020 $1,147
Building permits, 2021 X
Families & Living Arrangements
Households, 2016-2020 111,832
Persons per household, 2016-2020 2.20
Living in same house 1 year ago, percent of persons age 1 year+, 2016-2020 74.4%
Language other than English spoken at home, percent of persons age 5 years+, 2016-2020 14.3%
Computer and Internet Use
Households with a computer, percent, 2016-2020 95.6%
Households with a broadband Internet subscription, percent, 2016-2020 89.1%
High school graduate or higher, percent of persons age 25 years+, 2016-2020 95.9%
Bachelor's degree or higher, percent of persons age 25 years+, 2016-2020 58.5%
With a disability, under age 65 years, percent, 2016-2020 5.8%
Persons without health insurance, under age 65 years, percent
In civilian labor force, total, percent of population age 16 years+, 2016-2020 71.6%
In civilian labor force, female, percent of population age 16 years+, 2016-2020 69.5%
Total accommodation and food services sales, 2017 ($1,000)(c) 960,212
Total health care and social assistance receipts/revenue, 2017 ($1,000)(c) 5,638,652
Total transportation and warehousing receipts/revenue, 2017 ($1,000)(c) 274,503
Total retail sales, 2017 ($1,000)(c) 6,336,348
Total retail sales per capita, 2017(c) $24,729
Mean travel time to work (minutes), workers age 16 years+, 2016-2020 19.8
Income & Poverty
Median household income (in 2020 dollars), 2016-2020 $67,565
Per capita income in past 12 months (in 2020 dollars), 2016-2020 $39,595
Persons in poverty, percent
Total employer establishments, 2020 X
Total employment, 2020 X
Total annual payroll, 2020 ($1,000) X
Total employment, percent change, 2019-2020 X
Total nonemployer establishments, 2019 X
All employer firms, Reference year 2017 5,443
Men-owned employer firms, Reference year 2017 2,845
Women-owned employer firms, Reference year 2017 877
Minority-owned employer firms, Reference year 2017 362
Nonminority-owned employer firms, Reference year 2017 3,895
Veteran-owned employer firms, Reference year 2017 S
Nonveteran-owned employer firms, Reference year 2017 3,946
Population per square mile, 2020 3,391.2
Population per square mile, 2010 3,037.0
Land area in square miles, 2020 79.57
Land area in square miles, 2010 76.79
FIPS Code 5548000
Value Notes

Estimates are not comparable to other geographic levels due to methodology differences that may exist between different data sources.

Some estimates presented here come from sample data, and thus have sampling errors that may render some apparent differences between geographies statistically indistinguishable. Click the Quick Info icon to the left of each row in TABLE view to learn about sampling error.

The vintage year (e.g., V2021) refers to the final year of the series (2020 thru 2021). Different vintage years of estimates are not comparable.

Users should exercise caution when comparing 2016-2020 ACS 5-year estimates to other ACS estimates. For more information, please visit the 2020 5-year ACS Comparison Guidance page.

Fact Notes Value Flags

QuickFacts data are derived from: Population Estimates, American Community Survey, Census of Population and Housing, Current Population Survey, Small Area Health Insurance Estimates, Small Area Income and Poverty Estimates, State and County Housing Unit Estimates, County Business Patterns, Nonemployer Statistics, Economic Census, Survey of Business Owners, Building Permits.

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