Wood County, Wisconsin
Population estimates base, April 1, 2020, (V2024) 74,206
People
Population
Population estimates, July 1, 2025, (V2025) 74,060
Population estimates, July 1, 2024, (V2024) 73,943
Population estimates base, April 1, 2020, (V2025) 74,199
Population estimates base, April 1, 2020, (V2024) 74,206
Population, percent change - April 1, 2020 (estimates base) to July 1, 2025, (V2025) -0.2%
Population, percent change - April 1, 2020 (estimates base) to July 1, 2024, (V2024) -0.4%
Population, Census, April 1, 2020 74,207
Population, Census, April 1, 2010 74,749
Age and Sex
Persons under 5 years, percent 5.0%
Persons under 18 years, percent 21.0%
Persons 65 years and over, percent 23.1%
Female persons, percent 50.2%
Race and Hispanic Origin
White alone, percent 93.9%
Black alone, percent(a) 1.1%
American Indian and Alaska Native alone, percent(a) 1.2%
Asian alone, percent(a) 2.1%
Native Hawaiian and Other Pacific Islander alone, percent(a) Z
Two or More Races, percent 1.6%
Hispanic or Latino, percent(b) 4.2%
White alone, not Hispanic or Latino, percent 90.6%
Population Characteristics
Veterans, 2020-2024 4,907
Foreign-born persons, percent, 2020-2024 2.2%
Housing
Housing Units, July 1, 2025, (V2025) 35,030
Owner-occupied housing unit rate, 2020-2024 72.6%
Median value of owner-occupied housing units, 2020-2024 $175,600
Median selected monthly owner costs - with a mortgage, 2020-2024 $1,331
Median selected monthly owner costs - without a mortage, 2020-2024 $522
Median gross rent, 2020-2024 $856
Building Permits, 2025 156
Families & Living Arrangements
Households, 2020-2024 32,253
Persons per household, 2020-2024 2.26
Living in the same house 1 year ago, percent of persons age 1 year+ , 2020-2024 88.7%
Language other than English spoken at home, percent of persons age 5 years+, 2020-2024 3.8%
Computer and Internet Use
Households with a computer, percent, 2020-2024 93.3%
Households with a broadband Internet subscription, percent, 2020-2024 89.8%
Education
High school graduate or higher, percent of persons age 25 years+, 2020-2024 94.5%
Bachelor's degree or higher, percent of persons age 25 years+, 2020-2024 21.4%
Health
With a disability, under age 65 years, percent, 2020-2024 10.5%
Persons without health insurance, under age 65 years, percent 5.4%
Economy
In civilian labor force, total, percent of population age 16 years+, 2020-2024 61.9%
In civilian labor force, female, percent of population age 16 years+, 2020-2024 59.0%
Total accommodation and food services sales, 2022 ($1,000)(c) 127,431
Total health care and social assistance receipts/revenue, 2022 ($1,000)(c) 2,522,357
Total transportation and warehousing receipts/revenue, 2022 ($1,000)(c) 895,398
Total retail sales, 2022 ($1,000)(c) 1,244,020
Total retail sales per capita, 2022(c) $16,862
Transportation
Mean travel time to work (minutes), workers age 16 years+, 2020-2024 20.7
Income & Poverty
Median households income (in 2024 dollars), 2020-2024 $67,989
Per capita income in past 12 months (in 2024 dollars), 2020-2024 $37,943
Persons in poverty, percent 11.3%
Businesses
Businesses
Total employer establishments, 2023 1,717
Total employment, 2023 34,252
Total annual payroll, 2023 ($1,000) 1,950,545
Total employment, percent change, 2022-2023 -3.8%
Total nonemployer establishments, 2023 4,076
All employer firms, Reference year 2023 S
Male-owned employer firms, Reference year 2023 714
Female-owned employer firms, Reference year 2023 222
Minority-owned employer firms, Reference year 2023 69
Nonminority-owned employer firms, Reference year 2023 1,134
Veteran-owned employer firms, Reference year 2023 S
Nonveteran-owned employer firms, Reference year 2023 1,113
Geography
Geography
Population per square mile, 2020 93.6
Population per square mile, 2010 94.2
Land area in square miles, 2020 793.04
Land area in square miles, 2010 793.12
FIPS Code 55141