Vilas County, Wisconsin
Population estimates, July 1, 2024, (V2024) 23,948
People
Population
Population estimates, July 1, 2025, (V2025) 23,761
Population estimates, July 1, 2024, (V2024) 23,948
Population estimates base, April 1, 2020, (V2025) 23,051
Population estimates base, April 1, 2020, (V2024) 23,044
Population, percent change - April 1, 2020 (estimates base) to July 1, 2025, (V2025) 3.1%
Population, percent change - April 1, 2020 (estimates base) to July 1, 2024, (V2024) 3.9%
Population, Census, April 1, 2020 23,047
Population, Census, April 1, 2010 21,430
Age and Sex
Persons under 5 years, percent 3.6%
Persons under 18 years, percent 15.8%
Persons 65 years and over, percent 33.5%
Female persons, percent 48.2%
Race and Hispanic Origin
White alone, percent 87.5%
Black alone, percent(a) 0.5%
American Indian and Alaska Native alone, percent(a) 9.8%
Asian alone, percent(a) 0.6%
Native Hawaiian and Other Pacific Islander alone, percent(a) Z
Two or More Races, percent 1.6%
Hispanic or Latino, percent(b) 2.4%
White alone, not Hispanic or Latino, percent 86.1%
Population Characteristics
Veterans, 2020-2024 1,712
Foreign-born persons, percent, 2020-2024 1.7%
Housing
Housing Units, July 1, 2025, (V2025) 25,498
Owner-occupied housing unit rate, 2020-2024 84.0%
Median value of owner-occupied housing units, 2020-2024 $300,000
Median selected monthly owner costs - with a mortgage, 2020-2024 $1,477
Median selected monthly owner costs - without a mortage, 2020-2024 $495
Median gross rent, 2020-2024 $847
Building Permits, 2025 314
Families & Living Arrangements
Households, 2020-2024 11,147
Persons per household, 2020-2024 2.10
Living in the same house 1 year ago, percent of persons age 1 year+ , 2020-2024 91.0%
Language other than English spoken at home, percent of persons age 5 years+, 2020-2024 2.4%
Computer and Internet Use
Households with a computer, percent, 2020-2024 93.8%
Households with a broadband Internet subscription, percent, 2020-2024 87.9%
Education
High school graduate or higher, percent of persons age 25 years+, 2020-2024 96.6%
Bachelor's degree or higher, percent of persons age 25 years+, 2020-2024 30.9%
Health
With a disability, under age 65 years, percent, 2020-2024 11.1%
Persons without health insurance, under age 65 years, percent 7.1%
Economy
In civilian labor force, total, percent of population age 16 years+, 2020-2024 53.9%
In civilian labor force, female, percent of population age 16 years+, 2020-2024 50.7%
Total accommodation and food services sales, 2022 ($1,000)(c) 154,681
Total health care and social assistance receipts/revenue, 2022 ($1,000)(c) 31,379
Total transportation and warehousing receipts/revenue, 2022 ($1,000)(c) 49,290
Total retail sales, 2022 ($1,000)(c) 460,056
Total retail sales per capita, 2022(c) $19,377
Transportation
Mean travel time to work (minutes), workers age 16 years+, 2020-2024 19.5
Income & Poverty
Median households income (in 2024 dollars), 2020-2024 $68,431
Per capita income in past 12 months (in 2024 dollars), 2020-2024 $43,101
Persons in poverty, percent 10.4%
Businesses
Businesses
Total employer establishments, 2023 961
Total employment, 2023 5,887
Total annual payroll, 2023 ($1,000) 243,095
Total employment, percent change, 2022-2023 2.1%
Total nonemployer establishments, 2023 2,575
All employer firms, Reference year 2023 766
Male-owned employer firms, Reference year 2023 511
Female-owned employer firms, Reference year 2023 41
Minority-owned employer firms, Reference year 2023 S
Nonminority-owned employer firms, Reference year 2023 682
Veteran-owned employer firms, Reference year 2023 S
Nonveteran-owned employer firms, Reference year 2023 S
Geography
Geography
Population per square mile, 2020 26.9
Population per square mile, 2010 25.0
Land area in square miles, 2020 857.71
Land area in square miles, 2010 856.60
FIPS Code 55125