In this energizing, hands‑on session, entrepreneurs and business owners will learn how to use Census Business Builder and data.census.gov to uncover customers, size markets, and create reports that flow directly into a business plan. The workshop features live demonstrations, real‑world exercises, and a clear explanation of the surveys behind the data—such as the Economic Census and County Business Patterns—so participants understand exactly how and why they can trust these insights.

Participants will walk away able to:

• Build custom local market and industry reports in Census Business Builder
• Find current demographics and business statistics quickly in data.census.gov
• Translate datasets into clear, decision‑ready insights for funding, expansion, and strategy
• Explain the source surveys powering their business decisions with confidence

Ready to grow smarter? Participants are encouraged to reserve their spot and start leveraging Census data for real business impact.

Time: 2:00 - 3:00 p.m. ET

Presenters: Joli Golden and Monica Dukes