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The 2019 Holiday Season

Press Release Number CB19-FF.09

This festive season, or simply the holidays, is a time for gathering and celebrating with family and friends, gift-giving, reflection and thanks. To commemorate this time of year, the U.S. Census Bureau presents the following holiday-related facts and figures from its collection of statistics.

The following facts are made possible by the invaluable responses to the Census Bureau’s surveys. We appreciate the public’s cooperation as we continuously measure America’s people, places and economy.

Did You Know?

$19.4 billion

The estimated retail sales for the nation’s department stores in December 2018, a decrease of 4.3% from December of the previous year.


The estimated percentage of 2018 total jewelry store sales that occurred in December.


The estimated percentage that December sales accounted for of total hobby, toy and game store sales in 2018.

$67.7 billion

The estimated value of retail sales by electronic shopping and mail-order houses in December 2018, the highest estimated total for any month last year.

$20.0 billion

The fourth quarter 2018 seasonally adjusted after-tax profits for retail trade corporations with assets of $50 million and over, down $3.4 billion from the third quarter of 2018.

$1.9 billion

The value of U.S. imports of Christmas ornaments from China for 2018. China led the way with 92.7% of the U.S. total imports of Christmas ornaments.

$499.4 million

The value of U.S. imports of Christmas tree lights for 2018. China led the way with 76.0% of the total U.S. imports of Christmas tree lights.


The number of establishments nationwide that primarily produced dolls, toys and games in 2016, a decrease of 15 establishments from 2015 (572); they employed 6,311 workers in the pay period including March 12, a decrease of 83 employees from 2015 (6,394). California led the nation with 96 establishments.

$511.3 million

The value of U.S. imports of tapered candles in 2018. Most of these came from Vietnam, representing more than 43.1% of America’s imported tapered candles, followed by Canada with more than 19.0%.

Holiday Names

There are many holiday-sounding places in the U.S. For example, more than a dozen places have Holly in their names, including Mount Holly, N.C. (population 16,135), and Holly Springs, Miss. (7,652). There’s also Snowflake, Ariz. (5,858); Santa Claus, Ind. (2,410); North Pole, Alaska (2,113); Noel, Mo. (1,833); and — if you know about reindeer — Dasher, Ga. (1,004), and Rudolph, Wis. (422). There is also Unity, Ore. (68).

The following is a list of observances typically covered by the Census Bureau’s Facts for Features series:

Black (African American) History Month (February)
Women's History Month (March)
Irish-American Heritage Month (March)
Asian/Pacific American Heritage Month (May)
The Fourth of July (July 4)
Anniversary of Americans With Disabilities Act (July 26)
Hispanic Heritage Month (Sept. 15-Oct. 15)
Halloween (Oct. 31)
American Indian/Alaska Native Heritage Month (November)
Veterans Day (Nov. 11)
Thanksgiving Day/Holiday Season (November-December)

Editor’s note: The preceding data were collected from a variety of sources and may be subject to sampling variability and other sources of error. Facts for Features are customarily released about two months before an observance in order to accommodate magazine production timelines. Questions or comments should be directed to the Census Bureau’s Public Information Office: telephone: 301-763-3030; or e-mail: pio@census.gov.

Profile America's Facts for Features provides statistics related to observances and holidays not covered by Stats for Stories. For observances not listed below, visit our Stats for Stories web page. 

Profile America's Stats for Stories provides links to timely story ideas highlighting the Census Bureau's newsworthy statistics that relate to current events, observances, holidays, and anniversaries. The story ideas are intended to assist the media in story mining and producing content for their respective audiences.




Page Last Revised - December 16, 2021
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